Re: [NEWS] Pig-ugly Jony Ive designed Ferrari announced

On 2026-05-28 20:48:29 +0000, Your Name said:

> On 2026-05-26 06:38:06 +0000, Your Name said:
>> 
>> Jony Ive really is a talentless hack. First he destroyed Apple's user 
>> interface (admittedly the new Liquid Glass is equally as attrocious) 
>> and some of Apple devices, now he has designed the ugliest (inside and 
>> outside) Ferrari ever seen ... and it's a ridiculous four-door, 
>> five-seater, EV! What was the Ferrari management thinking?!
>> 
>> This monstrosity is going to sell about as well as a cat-poo burger 
>> would at McDonalds.  :-\
>> 
>> 
>> Ferrari Reveals $640,000 EV Co-Designed by Jony Ive
>> ---------------------------------------------------
>> Ferrari today unveiled the Luce, its first fully electric car,
>> designed with help from Apple's former design chief Jony Ive.
> <snip>
>> <https://www.macrumors.com/2026/05/25/ferrari-luce-jony-ive-photos/>
> 
> 
>     Lamborghini Loving Decision To Kill Lanzador EV
>     Following Ferrari Luce Flop
>     ------------------------------------------------
<snip>
>     In an interview, the CEO called Lambo's decision to end its EV
>     program "the right way to go" for the automaker, but he did add that
>     "every brand, every company has to decide for themselves." Lamborghini
>     was one of the countless automakers around the world that decided to
>     pull back on its EV strategy because of weak demand. From CNBC:
> 
>     
> <https://www.jalopnik.com/2182848/lamborghini-loving-decision-kill-lanzador-ev-ferrari-luce-flop/> 
> 

Someone in upper management will (should!) get fired ... more likely 
they'll get a massive "bonus", or if they do get fired, they'll still 
receive a massive golden handshake.

Some places are reporting an even bigger plunge in the share price.


    Ferrari's EV reveal slashes NZ$9 billion* off its value overnight
    [* about US$5.35 billion]
    -----------------------------------------------------------------
    	The reveal of Ferrari's first EV saw its value plummet overnight,
    with share prices dropping by 8 percent.

    Share prices had risen in anticipation the week prior, meaning the
    company is back at roughly the same value.

    The Luce is Ferrari's first all-electric vehicle, and features
    styling by former Apple design chief Jony Ive.

    Ferrari's share price took a sharp drop following the reveal of
    its first all-electric model, the Luce, yesterday, wiping more
    than NZ$9 billion off the carmakers value.

    Shares in the company fell around 8 percent on the Milan stock
    exchange, while U.S-listed shares fell just over 5 percent in the
    face of criticism of the radical EV's departure from Ferrari norms.

    Ferrari's first EV, the Luce, has proven to be somewhat
    controversial, causing the company's value to drastically fluctuate.

    The two main pain points are the unconventional design of the Luce,
    as well as the belief that Ferrari producing an electric saloon
    dilutes the brand that has long modelled itself around high-power
    combustion engines and traditional sports car design.

    However, while the drop is attributed to the reveal of the Luce,
    the company's share price had risen significantly in the week ahead
    of the launch in anticipation of its first electric vehicle,
    climbing from €283 to a high of €309 in the previous five days.

    While undeniably a Ferrari in terms of performance, the Luce's
    unconventional design has been universally panned by fans of the
    brand.

    They then dropped back down to €284 the morning after the Luce was
    revealed, leaving the company technically in a better position that
    it was before the week before the reveal, but not by much.

    The more worrying trend for Ferrari is the fact that it took a far
    bigger drop of 15 percent in October last year when it revealed
    more conservative 2030 growth expectations than the market was
    anticipating, while it is current down by more than 30 percent over
    the course of the last 12 months.

    The company has hoped the Luce would see a quick turnaround in its
    fortunes, but the overwhelmingly negative response to the car has
    dashed those dreams, in the short term at least. It's not all bad
    news, however, as most analysts are still rating Ferrari as a good
    investment due to the fact it is currently trading near historical
    lows, yet has a large backlog of orders over the next few years.

    The Luce represents a massive departure from traditional Ferrari's,
    with the company opting to develop all the underlying technology
    in-house, while outsourcing design to the LoveFrom design collective
    led by former Apple chief designer Jony Ive.

    The resulting car attracted a stream of criticism, not least from
    former Ferrari CEO Luca di Montezemolo who, when asked about the
    Luce said "If I said what I really think, I'd harm Ferrari. We're
    risking the destruction of a myth, I'm very sorry about that. I hope
    they at least remove the Prancing Horse from that car".

    While the Luce's design has been controversial, its performance
    specs are anything but, with the EV packing more than 720kW and
    990Nm from four electric motors, with a 0 to 100 time of just
    2.5 seconds.


    
<https://www.drivencarguide.co.nz/news/ferraris-ev-reveal-slashes-9-billion-off-its-value-overnight/>