Biz Magnate Dies in Wing-Suit Incident in Switzerland

https://www.dailymail.co.uk/news/article-15021003/Daredevil-CEO-dies-wingsuit.html

A daredevil CEO has tragically died after colliding with trees
when he jumped out of a helicopter in a wingsuit crash in the
Swiss Alps.

Kirk Hawkins, 58, who founded American aircraft manufacturer
ICON Aircraft, jumped out of a helicopter along with three
others near the peak of the Eiger summit on Tuesday.

The American, who previously served as a U.S. Air Force fighter
pilot, wore a wingsuit and glided along the east side of the
Eiger range but later crashed to the ground, colliding with
trees, and to his death.

. . .

   What IS it with these thrill-seeking biz guys ?

   Charles Rolls (founder of Rolls-Royce) was the
   first recorded Brit to die in an airplane crash,
   in 1910. He loved to swoop his Wright Flyer
   just inches above the trees.

   Richard Branson has managed to cheat death in
   all his adventures - but just barely sometimes.

   The alpha personality comes with some perks,
   and some downside.

   We note that Elon Musk has never ridden one of his
   own rockets ... but he's more of a slide-rule
   ultra-nerd than a traditional 'alpha'.