Re: McDonalds Getting Deep Fried - Biz is BAD

On 7/27/26 21:03, Scott Hoge wrote:
> On 2026-07-27, c186282 <[email protected]> wrote:
>>
>> https://www.dailymail.com/yourmoney/article-16006213/
>> mcdonalds-stock-plummets-low-customers-why.html
>>
>> McDonald's stock slumped to its lowest level in nearly two
>> years, with analysts warning that falling customer traffic and
>> slowing sales are weighing heavily on the fast-food giant.
>>
>> Shares in the Golden Arches have fallen more than 13 percent so
>> far this year, dramatically underperforming the broader market,
>> with investors increasingly concerned that Americans are
>> turning their backs on the chain.
>>
>> The company's shares are now hovering around their lowest point
>> in almost two years with them closing at $264.95 on July 15,
>> while trading at their cheapest valuation in more than a
>> decade.
>>
>> The slump comes despite McDonald's efforts to lure younger
>> diners with new menu items
>>
>> [...]
> 
> Maybe if they had better advertising than, "Buh-duh buhp bah
> dumb"...

   Yea, not the greatest. However the brand is SO well
   established that everybody knows they exist and the
   customer base goes back 70 years - assuming all the
   grease and oil didn't kill the 70 year olds by now.

   The two obvious problems are (a) PRICES have become
   just ridiculous and (b) menu experimentation has
   been kind of a big FAIL.

   Whatever their supply chain, they need to find a
   MUCH cheaper one. Also drop states with ridiculous
   minimum wage laws, the left coast probably being
   the worst there.

   OTHER chains seem able to control their costs,
   but not McD.

   An adequate amount of adequate food for a bearable
   price ... that's how you make it work. Otherwise
   people will go to the NEXT drive ... to Chik or
   Wendy's or BK or Five Guys or maybe even a real
   restaurant.

   "Fast food" was never intended to be gourmet ...
   it just has to be quick, taste OK and kinda fill
   yer belly without draining yer wallet. It's for
   the big working-class, not the yacht-club crowd.

   Trump likes his cheeseburgers, and even though RFK
   tut-tuts him the things haven't killed the POTUS.
   DID probably contribute a bit to his, um, girth,
   however :-)