Personalisation articles
James Robertson <[email protected]> Mon, 25 Jun 2007 11:57:15 +1000
| Newsgroups | gmane.comp.cms.cms-forum.general |
|---|---|
| Organization | Step Two Designs |
| Message-ID | <[email protected]> |
Hi all, Just thought you might be interested in two articles that we've just published regarding personlisation: * Do staff make use of personalisation features? http://www.steptwo.com.au/papers/kmc_personalisation/index.html This article discusses the results of a worldwide survey conducted to gauge what extent personalisation is being used in intranets and portals. * Personalisation vs segmentation http://www.steptwo.com.au/papers/cmb_personalisation/index.html This briefing draws a clear line between two separate functionalities: personalisation and segmentation. I look forward to hearing everyone's thoughts... Cheers, James -- ------------------------- James Robertson, Managing Director Step Two Designs Email: [email protected] Web: www.steptwo.com.au Phone: +61 2 9319 7901