Re: Sonos

Eddie,

eBay ATs are selling about 1-3 a day.  Any idea on what the return rate
is on that?  Any idea how much it costs to develop a product like the
AT?

Bottom line - this market is just not mature yet - and there seems to be
a never-ending stream of companies releasing clones and then dumping
them (for way under cost) when they realize that they're not selling as
many as they need to.  It LOOKS like a really sexy market, and the
products are fun - but outside of the home installer market, I guarantee
you no one is making any money.

The end user sees a stream of products shipped then abandoned, is
confused by all the 'options' and does what all consumers do when they
don't understand which product to buy - they buy none.

Anyway, it's a LOT more complicated than that - I probably shouldn't
have even responded at all.  :)

 -- seth 

-----Original Message-----
From: Turtle Beach Audiotron User Forum
[mailto:[email protected]] On Behalf Of Eddie
Sent: Monday, January 24, 2005 12:01 AM
To: [email protected]
Subject: Re: [AT] Sonos

Not so much as not much of a market. Just bad marketing. TB did about
everything wrong.

AT are selling over MSRP on Ebay still. So the market exist.




On Mon, 24 Jan 2005 00:12:07 +0100, Arnt Gulbrandsen wrote:

>Tim Hill writes:
>> Is it that difficult to get this market right? Manufacturers don't 
>> seem to have any idea what they are doing.
>
>I imagine the dialogue goes like this:
>
>"Maybe we should being out something much like the Audiotron."
>"Well, didn't the Audiotron company stop production?"
>"Right. Can't be much of a market."
>
>Arnt