Re: Do we release SC or not?

On Thursday 09 September 2010 21:30:16 Thomas Thym wrote:
> Am Wednesday 08 September 2010 22:12:08 schrieb Aaron J. Seigo:
> 
> On Wednesday 08 September 2010 22:12:08 wrote Aaron J. Seigo:
> > On Tuesday, September 7, 2010, Stuart Jarvis wrote:
> > > > that's the body, not the headline. our announcement can have the
> > > > version # in the body as well. i don't think our goal should be to
> > > > have journalists headlining our version #s when we could have them
> > > > headlining our virtues.
> > > 
> > > Ok, I was just about to argue with this and went to look how Apple and
> > > MS do things for some ammunition ;-) Um.. yeah. Turns out they mostly
> > > do what you're saying and it seems to work. So for 4.6 it might be
> > > more like (lets assume for a moment that PMC makes it into SC 4.6):
> > > 
> > > KDE Brings Your TV to Life with Plasma Media Center
> 
> Do we have only one major improvement per release? I fear we could
> discriminate all other features and fixes by only mentioning one in the
> headline?

I'd envisage one of these for each group (workspaces, apps, Platform) giving 
us at least three improvements in the various titles - I doubt we managed to 
squeeze more than three in to the titles before? So for 4.5 it might have 
been:

KDE's New Workspace Notifications Put You in Control
KDE Applications Bring Free Routing to Everyone
Faster Platform Brings WebKit Home to KDE

They're a bit sucky, particularly the workspace one, but this is about 60 
seconds of thought... It's also possible to get more than one improvement in 
(as per the Platform example).

This still needs working through in terms of what exactly would go on kde.org, 
whether we also run a brief unified SC announcement and how we'd deal with 
maintenance and prereleases - all of which I'll try and get to if no one beats 
me to it, but probably not until Sunday or later...

I'm coming round to this approach, I think :-) but I've still got a lot things 
to think about.

> > sounds good to me.
> > 
> > the move from "trying to talk about everything at once, poorly"[1] to
> > "trying to tell people why they should care"[2] is important, if a
> > little dificult for us to get our minds around it at first :)
> > 
> > and if we have journalists that "require" the "all in one shot" approach,
> > we can also do an "SC" announcement, but imho those should be short,
> > boilerplate and boring, and not the lead item on the dot or our blogs. i
> > think those announcements would be mostly for our distributio partners,
> > though, so they get the appropriate "heads up". partern communication
> > versus marketing (something else i'd like us to eventually disentangle
> > from each other.. but one step at a time, right?)
> > 
> > [1] "KDE 4.5 Released"
> > [2]  "KDE Brings YourTV to Life with Plasma Media Center"
> 
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