Re: No more talking about Nepomuk to end users

"Aaron J. Seigo" <[email protected]>
Newsgroups gmane.comp.kde.events
Message-ID <15623563.ucPe6VXu76__23990.6922950924$1359131868$gmane$org@freedom>
On Monday, January 21, 2013 20:16:47 John Layt wrote:
> One exception would be if we come up with catchy generic or abstract names
> that obviously describe a feature or concept exposed to the user that can
> remain consistent no matter what technologies are used underneath it (e.g.
> "Spotlight" for OSX search).  A short name is far easy to write or remember
> than "KDE Semantic Search Services".

spotlight isn't a high value (or well known!) brand for Apple.

imho it would be best if we can simply not try and brand these kinds of 
features in our promo and simply speak of them in terms of what they DO.

this highlights that we do have multiple audiences:

* developers: for whom these names are important as it gives us a language to 
speak about these technologies
* users: for whom these names are worse than meaningless, but who LOVE what 
they can let them do

when i presented Activities this past week to a group here it didn't matter 
that they were driven by "nepomuk" or that the UI was "plasma"; it didn't 
matter that the content add-ons was driven by "bodega" .. these names just 
don't matter to the user .. and KDE Semantic Search Services is just anoter 
name :) so let's try and talk about benefit rather than trying to name things 
(even generically)

-- 
Aaron J. Seigo


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