ELCE retrospective

# Booth Stuff

 - Finding out the booth (table) size is important. We had a much larger 
tablecloth than the table. Understandable, since the cloth was bought with 
FOSDEM table sizes in mind.
 - Some improvisation for hanging up the table cloth as a banner was well-
worth it. This way the cloth was still useful.
 - The roll-ups are *essential* unless you have other arresting visual 
material tomake it clear that there is a booth there. Every other stand had 
something, but I noticed that the booths with "boring" backgrounds got less 
attention. Konqui is cute and colorful, that helps.
 - The A4 printouts in vertical stands were nice -- would have been more 
effective on a bigger table. They provide labeling and make it easier to point 
to things. They only make sense if there's physical "stuff" on the table to 
talk about (e.g. devices) or we have specific things to promote.

# Booth Consumables

 - The "KDE Frameworks" pamphlet is reasonably up-to-date, but at which events 
would it make sense to hand out? I had some with me, but this did not seem 
like the right event.
 - The KDE Plasma pamphlet is out of date; I didn't bother.
 - Does KDE even *have* a membership programme anymore? (Oh, gosh, Join the 
Game still exists .. I thought that was retired *years* ago) (also the photos 
in "the People" bit show lots of people who are no longer involved). In any 
case I didn't bring those pamphlets either.
 - Stickers are good. What we *don't* have that much of are basic "KDE" 
stickers, Plasma stickers. At this booth we had KDE-edu stickers (there's an 
issue there with the domain, Paul needs to look at transferring stuff). Also 
GCompris, which is always fun. But no KDE-applications type stickers, and not 
much Krita. Granted, this was an conference not-geared towards any of those, 
but it's fun to give away.
 - The "you are here" stickers didn't work very well. They're so big, people 
don't recognize them as stickers. I think they would do well either as roll-
ups or as A4 prints.
 - Know beforehand if it's a "sell-t-shirts" kind of conference or not.
 - Know which T-shirts to give away to a good cause (I used 1 Akademy Almeria 
and 2 KDE India shirts for this purpose).

# Booth Coordination

 - Having a separate Telegram channel for coordinating (who-is-where-when) is 
a good thing. Doing preparations over Telegram I'm not so convinced. But then, 
I really dislike nearly all IM solutions.
 - Make sure it's clear who is where, when. I was a bit surprised to miss Paul 
on the last day. Also, attending talks should be coordinated (Jon did that, it 
was fine).
 - Make friends with the booths around you. They can cover. Dan from FLOSS 
weekly (?) hung around enough to be able to do our stand as well.

# Messaging

 - It was good to have talked about the message and purpose of the stand 
beforehand (e.g. demonstrate devices, Plasma running on "small stuff", etc..). 
A briefing the evening before would have been even better.
 - With a 3-day event, you can hone the presentation of the talking points 
some. I liked Jon's "come back home" message to the KDE3 and KDE4 people.

# Future work

 - Updating https://community.kde.org/Promo/Events and the tree underneath .. 
in particular, linking to files and materials .. I know there's stickers and 
other designs *somewhere* but I need to ask Jon everytime.
 - Make an A4 printout for the vertical stand about "KDE the Community" and 
"KDE Plasma" and similar, to explain the common sticking-points.

[ade] (incomplete)

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