iPhone Apps Need Low Starting Hurdles

[email protected] (Jakob Nielsen) Wed, 10 Feb 2010 06:10:00 -0800
Newsgroups gmane.comp.web.alertbox
Message-ID <SPARKLIST-7313542-16714250-2010.02.10-06.10.03--gcwa-alertbox#[email protected]>
Jakob Nielsen's Alertbox for February 10 is now online at:
  > http://www.useit.com/alertbox/mobile-apps-initial-use.html
	
Summary:
Most mobile applications are used only intermittently, so they must be
especially easy during initial use. In particular, upfront registration
shouldn't be required before users experience an app's benefits.
	
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PODCAST INTERVIEW

I was on the "Net@Night" show with Leo Laporte and Amber MacArthur
recently. An audio recording of the show is at:

  > http://twit.tv/natn137

(My segment starts at the 21:40 mark.)

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WORLD'S TOP 27 DESIGN "MOVERS & SHAKERS"

BusinessWeek's take on this question is listed at:

  > http://bit.ly/DesignInfluence

The NNgroup scored a double-N since Don Norman and Jakob Nielsen were both
included in this elite group.

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INTRANET NEWS

Simply Communicate interviewed Amy Schade about current trends in intranet
design:

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