RE: Card sorting!!!

Buncha -

There are a couple of points to consider:

- The first is that some sites rarely have any experienced users. For example, I've used Travelocity quite a few times over the years, but never frequently enough to be what I would call an expert user. In fact, some sites are updated so often that even frequent users have a hard time gaining familiarity.

- The second point is that you can investigate and account for differences between user communities. With SynCaps (our card sorting analysis software), you can compare participant's results with what we refer to as an 'expert' set. We use this frequently to show anomalies between users' sorts of a set of navigation items and the current organisation of a website or intranet. You could do the same with a set of inexperienced participants, comparing their results with an expert to show areas that may cause some usability issues.

[short sales pitch] Both major versions of SynCaps support this. You can read more about it and see some examples on our card sorting pages – http://www.syntagm.co.uk/design/cardsortintro.shtml 

Also, we are running two workshops in the Spring. A half day at CHI 2009 in Boston on April 6th (see http://chi2009.org/Attending/AdvanceProgram/courseC120.htm) and a full day in London - details below my signature.

Regards,

William Hudson
Syntagm Ltd
Design for Usability
UK 01235-522859
World +44-1235-522859
US Toll Free 1-866-SYNTAGM
mailto:[email protected]
http://www.syntagm.co.uk
skype:williamhudsonskype 

Syntagm is a limited company registered in England and Wales.
Registered number: 1895345. Registered office: 10 Oxford Road, Abingdon OX14 2DS.

Advances in Card Sorting - One Day Workshop
 - London, 21 April 2009
http://www.syntagm.co.uk/design/csadvances.shtml 


> -----Original Message-----
> From: Buncha Samruayruen [mailto:[email protected]]
> Sent: 22 February 2009 23:52
> To: UCD
> Subject: Card sorting!!!
> 
> ... different types of users who
> access a site must complicate the research, I would think. The way
> someone uses a site would change over time, so new users might sort
> categories differently than experienced users. What is your experience
> with that?


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