Re: [MACCAWS] one for you to play with while I'm sleeping!

Hi gang. Been under the bus with a new client --
Mattel. We just won the account 2 weeks ago and we're
scrambling to upstaff a bit and get movin' here. Plus
we're entering the fall vehicle launches which is
always big for us.

Anyway: Let's figure out how to march up the rankings
for the term "Web Standards" while we're at it. If
someone knows a phrase as unique as "Making a
Commercial Case..." then they already know about us.
On the bright side, hit Google for "Case for Web
Standards" while you're at it.

I would assume noone on the list would ever suggest
anything other than good keyword selection, inspired
description tags and good copywriting to ensure SE
advancement. Am I right? Are there any scrupulous ahas
out there that help search engine ranking without
being inappropriate or devious?

Best,

/rg


--- Tom Dell'Aringa <[email protected]> wrote:
> 
> --- Tom Gilder <[email protected]> wrote:
> 
> > Also, one minor thing - it would be a good idea to
> change the title
> > of
> > the homepage to include the full title, and not
> just the acronym.
> > Otherwise the result title in Google is
> meaningless to anyone who
> > has
> > not encountered the site before.
> > 
> Good idea Tom - and I don't think its minor!
> 
> Tom
> 
> =====
> var me = tom.pixelmech.webDeveloper();
> 
> http://www.pixelmech.com/
> http://www.maccaws.com/
> [Making A Commercial Case for Adopting Web
> Standards]
> 
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