Which format is best for a book that will be downloaded?

"Ed" <[email protected]>
Newsgroups gmane.culture.literature.ebook-community
Message-ID <[email protected]>
Hi I want to set up an ebook to be downloaded from my site after
purchase.  I am not concerned about trying to protect it from copying.
 Which is the best format to offer the book for download: word, PDF,
or html, etc.?

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