Re: Neat summary of Google strategy

On Jun 9, 2009, at 7:01 PM, joseph harris wrote:

>
> From: "Mary E Tyler"
>
>>> It would be akin to taking one free newspaper from the
>>> stack, and
>>> then photocopying it to deliver it to multiple
>>> requestors. Nobody
>>> is getting paid less at the outset, but the newspaper
>>> does get
>>> less information about who and where its paper is read.
>>
>>
>> Vis a bis proxy servers, there is not necessarily any loss
>> of
>> information. A newspaper may only be able to track what it
>> sends out,
>> analogous to using a web analytics program that works on
>> server logs.
>> However, documents can track themselves when using
>> cookie-based web
>> analytics programs like (the free) Google Analytics. Some
>> caveats
>> apply. strangely enough, I am writing that chapter now.
>>
>> dej
>
> Your confidence in these abilities is not one I share.

I wrote THE book about Google Analytics and  I do have recognized  
expertise in this particular area, so while I understand that you  
don't have the expertise to comment, my confidence is not misplaced.  
If you don't know about web analytics, you really ought to... I'll  
dispense with the obligatory plug for my book, there's a new edition  
out in October or so.

> Nor
> do I understand the point about loss of information. It is
> payment for use of another's information that exercises
> those of us who look at the multitude of business models and
> licences in the industry.

You're not talking about the same kind of information I am. I am  
referring to the distribution information, "who and where the paper is  
read."

> I am not clear of the value of some documents, with
> technical involvement, tracking themselves  as a factor in
> the main argument; this is not a clincher for any system.
> Indeed all these things may be removed anyway, by the
> technically competent, or countered. No technology or
> contract replaces enforcement of law.

We're not talking about the same kind of tracking. You're talking  
about tracking as DRM. I'm talking about tracking as counting readers.

> Again I want to draw your attention to the fact that this
> affects the whole world, and there is no case for the US
> determining changes in international agreements without
> negotiation. Google's tentacles spread far.

Countries change their laws all the time and sometimes they come back  
into agreement with international "standards" and sometimes the  
standards change. But I don't know of too many countries who rely  
solely on international standards when deciding what laws to make and  
which to change. The US can certainly make laws for servers and  
surfers residing in the US.

dej

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