The Most Important Problem For Publishers To Solve Over The Next Ten Years

[And interesting question, with an answer that is probably right online, if ebook prices continue to be held down. One might simply say it is a return to serialisation by an ephemeral medium; but that goes into the issue of whether the net is simply a new medium or a whole new system - and I wouldn't want to start that one ;-)]

The Most Important Problem For Publishers To Solve Over The Next Ten Years
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The hard fact is that it has been, is, and will be, progressively more difficult to monetize content as 'a book'
http://www.booktrade.info/i.php/32867
http://www.idealog.com/blog/the-most-important-problem-for-publishers-to-solve-over-the-next-ten-years
'...The hard fact is that it has been, is, and will be, progressively more difficult to monetize content as "a book". And there also has been, is, and will be proliferating opportunity to monetize content that is in a book in bits and pieces within other projects that follow. ...'
'... The number of web sites and apps and enhanced ebooks that could and would make use of a reservoir of book content, if there were one large enough and if the bits and pieces they needed were priced sensibly and didn't require bureaucracy and negotiation...' [Which I take to mean bye, bye copyright.]
'...Because the publishers have a huge problem. With very few exceptions, they don't have the rights they control in a relational database....'
[And read the comments.]







Joseph Harris is Smile Poet
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