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Here's my nonlegal take on it. It's not that Facebook is co-opting "book"
as theirs. They just don't want people to start shortening "Facebook" to
"Book" because they don't want to lose their brand identity. I hadn't seen
that happening, anyway! I personally use FB. Wonder if they object to that?
Traditionally (we could say linguistically) it has been impossible to stem
a flow in language once it has gotten a start. Example: The French tried
to keep Americanisms out of their language. OK. They've had some success,
but only some. And look what happened when we were mad at the French and
some ninny decided we shouldn't call French fries French fries. Ahem. You can
see how far that got them! (-:
Carolyn Howard-Johnson
I
nstructor for nearly a decade at the renowned UCLA Extension Writers'
Program
Author of the multi award-winning series of HowToDoItFrugally books
including the second edition honored by USA BOOK NEWS and LOS ANGELES BOOK
FESTIVAL
The Frugal Book Promoter ( _http://budurl.com/FrugalBkPromo_
(http://budurl.com/FrugalBkPromo) ) :
E-mail:_ [email protected]_ (mailto:[email protected])
Facebook: _http://Facebook.com/carolynhowardjohnson_
(http://facebook.com/carolynhowardjohnson)
Web site: _http://www.howtodoitfrugally.com_
(http://www.howtodoitfrugally.com/)
In a message dated 3/31/2012 2:35:09 P.M. Pacific Daylight Time,
morgan-2TG1BkeyEUK/[email protected] writes:
That's ridiculous, since Book has been in common usage for businesses for
years before their company began. I'm not a lawyer, but isn't there some
kind of law about previous use?
They will not be in the good graces of many people if this holds up.
Morgan Mandel - _http://morganmandel.blogspot.com_
(http://morganmandel.blogspot.com/)
Forever Young: Blessing or Curse now in Print, on Kindle, Nook & Smashwords
Check All of Morgan's Book Links at _http://morgansbooklinks.blogspot.com_
(http://morgansbooklinks.blogspot.com/)
--- On Sat, 3/31/12, joseph harris <[email protected]_
(mailto:[email protected]) > wrote:
From: joseph harris <[email protected]_ (mailto:[email protected])
>
Subject: [ebook-community] This is a trademark?
To: "ebook community" <[email protected]_
(mailto:[email protected]) >
Date: Saturday, March 31, 2012, 8:15 AM
Facebook books 'book' trademark
----------------------------------------------------------
Facebook has demanded that its users do not use the generic word
"book" when naming their businesses
_http://www.booktrade.info/i.php/35953-39733_
(http://www.booktrade.info/i.php/35953-39733)
[Non-text portions of this message have been removed]
[Non-text portions of this message have been removed]
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