[CAnet - news] Time Warner to distribute movies through Bit Torrent

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management.http://www.theglobeandmail.com/servlet/story/RTGAM.20060509.gtwsj
warner09/BNStory/Technology/home


[Excerpts from today's Globe and Mail -- BSA]

In a sign Hollywood is trying to adapt to a technology it long feared, Time
Warner Inc.'s Warner Bros. was expected to say it will sell and rent movies
and television shows on-line using BitTorrent Inc.'s peer-to-peer
technology.

Peer-to-peer technology has long been blamed for enabling the theft of music
and movies on-line. But with Internet and DVD piracy on the rise, Hollywood
studios are looking for ways to harness peer-to-peer and other
Internet-based technologies. Given that peer-to-peer technology provides a
cheap and efficient way to move large files around the Internet, it is
looking increasingly attractive to some studio executives, provided the
files move with robust copy protection.

Expected to launch this summer, Warner's service will sell and rent movies
and television shows the same day they are released on DVD. Releases will
include newer titles such as Harry Potter and the Goblet of Fire as well as
library titles including The Matrix. 

By using the peer-to-peer service, people will essentially agree to let
Warner and BitTorrent turn their own computers into mini-servers to help
distribute entertainment to other customers around the network. The large
files get broken down into small pieces, cutting down on bandwidth costs and
time needed to transmit them. A customer receiving a movie could get pieces
of it from thousands of other computers before it gets reassembled at the
destination computer.

Movies can be downloaded more quickly through a peer-to-peer service than
through a central server, which can take hours even with a high-speed
Internet connection.

...



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