[CAnet - news] The futility of DRM

"Bill St.Arnaud" <[email protected]> Wed, 2 May 2007 12:22:11 -0400
Newsgroups gmane.culture.publications.news
Message-ID <018e01c78cd6$09a81990$0721bdcd@amarillo>
For more information on this item please visit my blog at 
http://billstarnaud.blogspot.com/
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[Once again we are seeing an open rebellion against the attempts by the MPAA
and RIAA, under the DMCA act, to censor and control the publication of keys
for HD-DVD discs.  When will these guys ever learn that DRM will never work
in a large scale distribution of content. They continue to want to protect a
failed business model through flawed DRM technologies, lawyers and take down
orders, rather than develop new innovative marketing strategies.  A classic
example is that most of the Internet movie download services like NetFlix,
iTV, etc are only available in the US because of the Byzantine marketing
restrictions on distribution of content where licensing is the basis of a
country and mode of distribution. In the content industry this is known as
"windows" where you need a separate license for location and mode of
distribution as well as negotiate the plethora of overlapping rights claims
i.e. broadcast, cable, streaming, download, etc. Clever kids, outside of the
US, have already figured out the use of proxy services to get around these
idiotic restrictions.  And the studios are wondering why unauthorized P2P
movie downloads are so popular. Duh. It is easier to blame your potentially
biggest customers of theft rather then question their own idiotic and
antiquated business models -- BSA]

http://news.bbc.co.uk/2/hi/technology/6615047.stm


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