Re: True Grit Was Only A Hit Because Paramount Rigged It

On Tue, 28 Dec 2010, pcg wrote:
> This is an interesting story, but I seriously doubt one production team 
> could purchase enough copies of a book to make it a national bestseller. 
> I also have no doubt such things still go on, only now as more obvious 
> coordinated marketing efforts.

You mean like churches buying out entire theatres and then giving the 
tickets away as part of their evangelization, and then claiming that the 
big grosses for The Passion of the Christ demonstrate the widespread 
popularity of Mel Gibson's film?

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