Usability of Flash tours

Dror Matalon <[email protected]>
Newsgroups gmane.org.user-groups.bay-area
Message-ID <[email protected]>
Hi Folks,

I'm looking for usability information on using Flash movies for product
marketing to demonstrate features and benefits of a product (as opposed
to how to use a product).

Some of the issues I see.
* The linearity of a flash movies means that users have to watch
segments their not interested in. This can somewhat be mitigated with a
sidebar with a TOC.
* The lack of speed control. I personally find most movies to be quite
slow as far as the pace.
* Including voice in a movie to describe the product might not fit the
user's style or the environment they're in.
* Lack of navigational measurement compared to regular HTML pages.

Regards,

Dror


-- 
Dror Matalon
Zapatec Inc 
1700 MLK Way
Berkeley, CA 94709
http://www.zapatec.com
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