Re: Google Zero is coming [was Re: Wikipedia at 25: A Wake-Up Call (essay)]
James Heilman via Wikimedia-l <[email protected]> Fri, 10 Jul 2026 17:59:02 +0200
| Newsgroups | gmane.org.wikimedia.foundation |
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| Message-ID | <CAF1en7W9Tc5gecSnxYwkqNaGw1gfz03ZkfdSZkzx3oP5AD9v3g@mail.gmail.com> |
--===============8028236065329892772== Content-Type: multipart/alternative; boundary="0000000000008cb374065643d2e5" --0000000000008cb374065643d2e5 Content-Type: text/plain; charset="UTF-8" Content-Transfer-Encoding: quoted-printable Yah a search engine that actually gives real references that supports the statements in question would be amazing. Google currently gives mostly fake references (ie the references they provide often do not support the content it is attached behind). J On Fri, Jul 10, 2026 at 7:20=E2=80=AFAM Gerard Meijssen via Wikimedia-l < [email protected]> wrote: > Hoi. > Given the lack of maintenance of many Wikipedia articles, eg the median > time for a correction of a retracted reference is 3.68 years, the notion > that our references will save us is unlikely. Given how big we are on > references, we could expose them in our own search engine where we combin= e > what we have, linked to subjects and enable people to add sources and wor= k > on our content.. > > This is not a Wikipedia centred idea and I expect that it will not be > considered. But hey, what other ideas are out there that have a chance to > expose people to our content? > Thanks, > GerardM > > On Fri, 10 Jul 2026 at 03:26, Kimmo Virtanen via Wikimedia-l < > [email protected]> wrote: > >> Hi, >> >> One note that hasn't been mentioned is that the future UI for consuming >> information will be "agentic," where the tool used will search for and >> collect the latest information on the topics. This means systems will >> prioritize content where the information source is described (i.e., >> references), as accuracy can be validated from there. So references are = one >> of the strengths of Wikimedia services compared to almost all other site= s >> on the internet. This doesn't really solve the eyeball problem since the >> content is still used externally, but it should be good for something. >> >> Br, >> -- Kimmo Virtanen, Zache >> >> On Fri, Jul 10, 2026 at 3:14=E2=80=AFAM Steven Walling via Wikimedia-l < >> [email protected]> wrote: >> >>> EU data provenance regulations do not require foundation model >>> providers to link to the constituent sources of AI model knowledge. In = fact >>> the disclosure rules don=E2=80=99t even apply to foundation models them= selves yet, >>> only services. And they only require disclosing that text or other medi= a >>> were generated by AI (via the interface and metadata). It=E2=80=99s not= going to >>> help fix brand awareness and loss in referral traffic, only transparenc= y >>> that a particular piece of content is or is not AI generated. >>> >>> Google already links to Wikipedia when it is used as a source in search >>> answers, and we=E2=80=99re still seeing a traffic decline. We shouldn= =E2=80=99t wait to >>> assume that EU regulations or walled gardens are going to save us from >>> being disintermediated. >>> >>> The drop in enwiki traffic in particular is likely indicative of a >>> structural shift considering that in just two years (2024-2026) we have >>> gone from 33% of Americans using chatbots and AI summaries to 49% ( >>> https://www.pewresearch.org/internet/2026/06/17/americans-and-ai-2026-c= hatbots-smart-devices-and-views-on-impact/ >>> ) >>> >>> Steven Walling >>> >>> On Thu, Jul 9, 2026 at 7:39=E2=80=AFAM Ilario Valdelli via Wikimedia-l = < >>> [email protected]> wrote: >>> >>>> James, thank you for grounding this with real numbers rather than >>>> impressions =E2=80=94 the Similarweb figure and the cross-language hea= lth content >>>> analysis are exactly the kind of evidence this thread needs, and they'= re >>>> worth taking as the starting point. >>>> >>>> That said, I don't think there's much left to gain from debating what >>>> should have been done differently. What happened, happened =E2=80=94 t= he past >>>> doesn't come back, and no amount of hindsight changes the trajectory f= rom >>>> here. >>>> >>>> What matters more now is the immediate ahead of us, and looking at it >>>> with a different mindset: not only as a problem, but as something that >>>> might open an opportunity =E2=80=94 because very often what looks like= a threat to >>>> us is somebody else's opportunity, and figuring out which side of that >>>> split we're on matters more than assigning blame for the past. >>>> >>>> A few things, connected, that point in that direction (even not a >>>> complete picture). AI infrastructure spending is running above $1 tril= lion >>>> globally this year, with investors increasingly nervous about the retu= rn on >>>> it. [1] At the same time, open-weight models that run locally =E2=80= =94 largely >>>> out of China, but not only =E2=80=94 are now within a few points of fr= ontier >>>> benchmarks at a fraction of the cost.[2] Regulation is starting to req= uire >>>> actual, checkable data provenance rather than declared compliance (EU = AI >>>> Act for instance). And large parts of the web are moving toward wallin= g off >>>> AI crawlers and charging for metered access by default.[3] >>>> >>>> Put together, I think James's numbers might not just describe a declin= e >>>> =E2=80=94 they might be the leading edge of a market starting to separ= ate "content >>>> that's cheap to grab" from "content whose origin can be verified," and >>>> pricing them very differently. If that's right, it matters most exactl= y >>>> where James's data points: health content is where the cost of being w= rong >>>> is highest, and where verifiable sourcing should be worth the most, no= t the >>>> least. >>>> >>>> kind regards >>>> >>>> Ilario >>>> [1] >>>> https://about.bnef.com/insights/data-centers/ai-data-center-build-adva= nces-at-full-speed-five-things-to-know/ >>>> [2] >>>> <https://about.bnef.com/insights/data-centers/ai-data-center-build-adv= ances-at-full-speed-five-things-to-know/> >>>> https://computingforgeeks.com/open-source-llm-comparison/ >>>> [3 >>>> <https://about.bnef.com/insights/data-centers/ai-data-center-build-adv= ances-at-full-speed-five-things-to-know/> >>>> https://techcrunch.com/2026/07/01/cloudflares-new-policy-pushes-ai-com= panies-to-pay-for-publishers-content/ >>>> >>>> <https://about.bnef.com/insights/data-centers/ai-data-center-build-adv= ances-at-full-speed-five-things-to-know/> >>>> >>>> On Thu, Jul 9, 2026 at 10:39=E2=80=AFAM James Heilman via Wikimedia-l = < >>>> [email protected]> wrote: >>>> >>>>> The question regarding what percent of our traffic comes from search? >>>>> Similarweb says about 80%, so basically we could lose another 80% of = our >>>>> current traffic. >>>>> >>>>> https://www.similarweb.com/website/wikipedia.org/#traffic-sources >>>>> >>>>> Is the fall in traffic happening in just big languages? No it is >>>>> happening in many languages of Wikipedia, at least for health content= , >>>>> There were some exceptions like Persian and Chinese that has seen a s= mall >>>>> degree of growth >>>>> >>>>> >>>>> https://github.com/nethahussain/Pageviews-in-Medicine/blob/main/analy= sis/covid_analysis_output.txt >>>>> >>>>> J >>>>> >>>>> >>>>> >>>>> On Thu, Jul 9, 2026 at 10:18=E2=80=AFAM Yaroslav Blanter via Wikimedi= a-l < >>>>> [email protected]> wrote: >>>>> >>>>>> I do not think Google Zero will be (is) experienced by anyone except >>>>>> for us as a problem. >>>>>> >>>>>> Sure, the current AI search is not perfect, but it will be much >>>>>> better on a horizon of months. It is unfortunate that the end users = take >>>>>> the results uncritically rather than checking them clicking on the s= ource >>>>>> links, but it is what it is. May be this culture would change, but t= his >>>>>> timescale is way way longer than the time to improve the AI search q= uality. >>>>>> >>>>>> Except for obvious financial implications (which are very important >>>>>> though) it looks like Wikipedia will be mainly the base for training= AI. It >>>>>> is ok, in real life most people do not read encyclopaedias. It is im= portant >>>>>> to be the training base as well, but we should also realize that if = this is >>>>>> our role then some priorities must be shifted. For example, AI do no= t care >>>>>> whether the article looks nice or not, they do not care about usabil= ity. >>>>>> They probably do not care about categories and many other things we = spent >>>>>> years trying to make them perfect. They do care about content though= . >>>>>> >>>>>> On the other hand, there are clearly things AI can not do, which wer= e >>>>>> already mentioned here. They can not read offline material, and much= of the >>>>>> paywall material. They can not produce pictures out of nothing - whi= ch >>>>>> means Commons might have a very different role from what it has now.= It >>>>>> might even become the flagship project (unlikely though with the cur= rent >>>>>> Commons community). But all these things require attention, and many= of >>>>>> them will be resisted by the community in the first place. >>>>>> >>>>>> Best >>>>>> Yaroslav >>>>>> >>>>>> On Thu, Jul 9, 2026 at 9:33=E2=80=AFAM Anders Wennersten via Wikimed= ia-l < >>>>>> [email protected]> wrote: >>>>>> >>>>>>> I agree we ought to analyze better our situation, before we run to >>>>>>> conclusions and discuss remedies >>>>>>> >>>>>>> Swwp has seen a decrease in traffic like others but in June we have >>>>>>> seen an increase even if we include only accesses from mobiles (a= t least >>>>>>> for June) >>>>>>> >>>>>>> >>>>>>> https://stats.wikimedia.org/#/sv.wikipedia.org/reading/total-page-v= iews/normal|bar|2-year|(agent)~user|monthly >>>>>>> >>>>>>> What we have seen more clearly though is that accesses of the most >>>>>>> read articles per day in decreasing. >>>>>>> >>>>>>> We have also more subjectively from media, and social media seen a >>>>>>> growing skepticism toward AI-generated results and an increase in t= he trust >>>>>>> of Wikipedia results >>>>>>> >>>>>>> Our general conclusions this far are >>>>>>> >>>>>>> *We are doing well in our core encyclopedic articles (like of >>>>>>> administrative divisions within a country) , but less well in newsl= ike >>>>>>> articles (which the internet readers asks more frequently, but wher= e >>>>>>> newswebsites always been stronger). And we should concentrate our e= fforts >>>>>>> where we are strong >>>>>>> >>>>>>> *We are in a late stage in our general product life cycle and must >>>>>>> accept this. We will never have the increase in editors etc like we= hade 15 >>>>>>> yeas ago, but must do what we can do thrive in a this mode. For us= - less >>>>>>> angry internal argument, partially done by avoiding articles of inf= ected >>>>>>> subjects like Israel-Palestine >>>>>>> >>>>>>> And for Google Zero. I believe it is them who has a problem not us. >>>>>>> Early on, and still, all new PC user were forced into Microsoft Edg= e and >>>>>>> Bing which lead us to Firefox and Google. Google zero as I see wil= l lead >>>>>>> to an exodus fr=C3=A5n Google, there are many other search engines = that works >>>>>>> fine >>>>>>> >>>>>>> Wikipedia is great >>>>>>> >>>>>>> Anders >>>>>>> >>>>>>> >>>>>>> >>>>>>> >>>>>>> Den 2026-07-09 kl. 08:35, skrev Kimmo Virtanen via Wikimedia-l: >>>>>>> >>>>>>> Hi, >>>>>>> >>>>>>> Secondly, I'd love to see initiative outside of enwiki. If you look >>>>>>>> at all the ~1000 Wikimedia projects, almost all of them are seeing= an >>>>>>>> increase in traffic ; only a few big old wikipedias are seeing a d= ecrease >>>>>>>> (which are also the ones with the most traffic, hence why it's mor= e visible >>>>>>>> but it obfuscate at the big picture) >>>>>>> >>>>>>> >>>>>>> Based on stats total pageviews of human users of all wikis are >>>>>>> dropping >>>>>>> - >>>>>>> https://stats.wikimedia.org/#/all-projects/reading/total-page-views= /normal|bar|all|(agent)~user|monthly >>>>>>> >>>>>>> >>>>>>> Br, >>>>>>> -- Kimmo Virtanen, Zache >>>>>>> >>>>>>> On Thu, Jul 9, 2026 at 9:13=E2=80=AFAM Nicolas VIGNERON via Wikimed= ia-l < >>>>>>> [email protected]> wrote: >>>>>>> >>>>>>>> Hi y'all, >>>>>>>> >>>>>>>> First could someone remind me how much traffic comes from Google (= I >>>>>>>> have a vague memory from last year that this is already very low -= maybe 10 >>>>>>>> or 20 % - and that LLMs are already bringing more traffic to Wikip= edia, if >>>>>>>> true we essentially are at Google Zero already). >>>>>>>> >>>>>>>> Secondly, I'd love to see initiative outside of enwiki. If you loo= k >>>>>>>> at all the ~1000 Wikimedia projects, almost all of them are seeing= an >>>>>>>> increase in traffic ; only a few big old wikipedias are seeing a d= ecrease >>>>>>>> (which are also the ones with the most traffic, hence why it's mor= e visible >>>>>>>> but it obfuscate at the big picture). >>>>>>>> I think we should start by looking at and learning from the >>>>>>>> "successful" projects instead of focusing on the declining ones. F= or >>>>>>>> instance, Wikisources always have been badly to not-at-all referen= ced by >>>>>>>> Google and yet there is a strong increase in pageviews recently. >>>>>>>> >>>>>>>> Cheers, >>>>>>>> Nicolas >>>>>>>> >>>>>>>> Le jeu. 9 juil. 2026 =C3=A0 03:38, Michael Snow via Wikimedia-l < >>>>>>>> [email protected]> a =C3=A9crit : >>>>>>>> >>>>>>>>> On 7/8/2026 12:52 PM, Luis Villa via Wikimedia-l wrote: >>>>>>>>> > - Scale of impact is important, but it isn=E2=80=99t everything= . >>>>>>>>> Sometimes >>>>>>>>> > we=E2=80=99ll have to build things without knowing if they=E2= =80=99ll scale, or >>>>>>>>> even >>>>>>>>> > perhaps knowing that they won=E2=80=99t scale (eg Depths of Wik= ipedia is >>>>>>>>> one >>>>>>>>> > of the best community-builders we have even though it has =E2= =80=9Conly=E2=80=9D >>>>>>>>> a few >>>>>>>>> > million followers). =E2=80=9CThat=E2=80=99s good but it won=E2= =80=99t scale to enwiki=E2=80=9D >>>>>>>>> can >>>>>>>>> > never be allowed to be a blocker for anyone. If the experiment >>>>>>>>> is >>>>>>>>> > actually great, then we=E2=80=99ll figure out a way to get it o= nto >>>>>>>>> enwiki. Or >>>>>>>>> > not! That shouldn=E2=80=99t stop people. >>>>>>>>> >>>>>>>>> At this point, no single initiative (whether community, chapter, >>>>>>>>> or >>>>>>>>> WMF-led) will have an inherent capacity to scale to enwiki. To do >>>>>>>>> so >>>>>>>>> would require corporate-style resources with a corresponding >>>>>>>>> top-down >>>>>>>>> mandate for implementation, and risk (rightly) triggering >>>>>>>>> resistance to >>>>>>>>> the point of launching a true durable fork, for once. Instead, th= e >>>>>>>>> best >>>>>>>>> approach would be to find ideas that are good enough to propagate= , >>>>>>>>> encourage them, and when they have propagated enough, they will >>>>>>>>> scale >>>>>>>>> with relatively little intervention needed. >>>>>>>>> >>>>>>>>> --Michael Snow >>>>>>>>> >>>>>>>>> _______________________________________________ >>>>>>>>> Wikimedia-l mailing list -- [email protected], >>>>>>>>> guidelines at: >>>>>>>>> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and >>>>>>>>> https://meta.wikimedia.org/wiki/Wikimedia-l >>>>>>>>> Public archives at >>>>>>>>> https://lists.wikimedia.org/hyperkitty/list/wikimedia-l-RusutVdil2haa/[email protected]= imedia.org/message/6EQOFSG34E3BC6FIYL55HYBTQBAW4XFN/ >>>>>>>>> To unsubscribe send an email to >>>>>>>>> wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org >>>>>>>> >>>>>>>> _______________________________________________ >>>>>>>> Wikimedia-l mailing list -- [email protected], >>>>>>>> guidelines at: >>>>>>>> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and >>>>>>>> https://meta.wikimedia.org/wiki/Wikimedia-l >>>>>>>> Public archives at >>>>>>>> https://lists.wikimedia.org/hyperkitty/list/wikimedia-l-RusutVdil2iUmLTBS4g/[email protected]= media.org/message/4WPCSTZNDMBDMYHWHV27BN2EZLGY5LXB/ >>>>>>>> To unsubscribe send an email to >>>>>>>> wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org >>>>>>> >>>>>>> >>>>>>> _______________________________________________ >>>>>>> Wikimedia-l mailing list -- [email protected], guidel= ines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and https= ://meta.wikimedia.org/wiki/Wikimedia-l >>>>>>> Public archives at https://lists.wikimedia.org/hyperkitty/list/wiki= [email protected]/message/W24PTVEX2A7YSR4YNHIUQTCGMAIMF2S3/ >>>>>>> To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM2GXanvQGlWp@public.gmane.org= rg >>>>>>> >>>>>>> _______________________________________________ >>>>>>> Wikimedia-l mailing list -- [email protected], >>>>>>> guidelines at: >>>>>>> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and >>>>>>> https://meta.wikimedia.org/wiki/Wikimedia-l >>>>>>> Public archives at >>>>>>> https://lists.wikimedia.org/hyperkitty/list/[email protected]= edia.org/message/XEKWEBKCXK2V4B3M2JSVFF4E53CWOKI3/ >>>>>>> To unsubscribe send an email to >>>>>>> wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org >>>>>> >>>>>> _______________________________________________ >>>>>> Wikimedia-l mailing list -- [email protected], >>>>>> guidelines at: >>>>>> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and >>>>>> https://meta.wikimedia.org/wiki/Wikimedia-l >>>>>> Public archives at >>>>>> https://lists.wikimedia.org/hyperkitty/list/[email protected]= dia.org/message/6N356SKKS2KZEDCV2PFC4GSCERTB7D3E/ >>>>>> To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM8Xa4x6EXUF0@public.gmane.org= g >>>>> >>>>> >>>>> >>>>> -- >>>>> James Heilman >>>>> MD, CCFP-EM, Wikipedian >>>>> _______________________________________________ >>>>> Wikimedia-l mailing list -- [email protected], >>>>> guidelines at: >>>>> https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and >>>>> https://meta.wikimedia.org/wiki/Wikimedia-l >>>>> Public archives at >>>>> https://lists.wikimedia.org/hyperkitty/list/[email protected]= ia.org/message/WC6L3CIEKYWOXNR6FG343RJOX6YGTNRS/ >>>>> To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org >>>> >>>> >>>> >>>> -- >>>> Ilario Valdelli >>>> Skype: valdelli >>>> Tel: +41764821371 >>>> http://www.wikimedia.ch >>>> _______________________________________________ >>>> Wikimedia-l mailing list -- [email protected], >>>> guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guideline= s >>>> and https://meta.wikimedia.org/wiki/Wikimedia-l >>>> Public archives at >>>> https://lists.wikimedia.org/hyperkitty/list/[email protected]= a.org/message/HIZMAIRB76D2DSGKNC2IHQJQGGB56HPW/ >>>> To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org >>> >>> _______________________________________________ >>> Wikimedia-l mailing list -- [email protected], guidelines >>> at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and >>> https://meta.wikimedia.org/wiki/Wikimedia-l >>> Public archives at >>> https://lists.wikimedia.org/hyperkitty/list/[email protected]= .org/message/3J6IX424Z27UWSX2PZUPA55OBQY5EU4P/ >>> To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org >> >> _______________________________________________ >> Wikimedia-l mailing list -- [email protected], guidelines >> at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and >> https://meta.wikimedia.org/wiki/Wikimedia-l >> Public archives at >> https://lists.wikimedia.org/hyperkitty/list/[email protected]= org/message/GS2KQ7KDJ6X74TX62QR2RKTPGOYADCDS/ >> To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org > > _______________________________________________ > Wikimedia-l mailing list -- [email protected], guidelines > at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and > https://meta.wikimedia.org/wiki/Wikimedia-l > Public archives at > https://lists.wikimedia.org/hyperkitty/list/[email protected]= rg/message/MD26FXYLFU5BLAEFVCNLSHUNLPWE6QZZ/ > To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org --=20 James Heilman MD, CCFP-EM, Wikipedian --0000000000008cb374065643d2e5 Content-Type: text/html; charset="UTF-8" Content-Transfer-Encoding: quoted-printable <div dir=3D"ltr">Yah a search engine that actually gives real references th= at supports the statements in question would be amazing. Google currently g= ives mostly fake references (ie the references they provide often do not su= pport the content it is attached behind).<div><br></div><div>J</div></div><= br><div class=3D"gmail_quote gmail_quote_container"><div dir=3D"ltr" class= =3D"gmail_attr">On Fri, Jul 10, 2026 at 7:20=E2=80=AFAM Gerard Meijssen via= Wikimedia-l <<a href=3D"mailto:[email protected]">wikimed= [email protected]</a>> wrote:<br></div><blockquote class=3D"gmail= _quote" style=3D"margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204= ,204);padding-left:1ex"><div dir=3D"ltr">Hoi.<div>Given the lack of mainten= ance of many Wikipedia articles, eg=C2=A0the median time for a correction o= f a retracted reference is 3.68 years, the notion that our references will = save us is unlikely. Given how big we are on references, we could expose th= em in our own search engine where we combine what we have, linked to subjec= ts and enable people to add sources and work on our content..</div><div><br= ></div><div>This is not a Wikipedia centred idea and I expect that it will = not be considered. But hey, what other ideas are out there that have a chan= ce to expose people to our content?</div><div>Thanks,</div><div>=C2=A0 =C2= =A0 =C2=A0GerardM</div></div><br><div class=3D"gmail_quote"><div dir=3D"ltr= " class=3D"gmail_attr">On Fri, 10 Jul 2026 at 03:26, Kimmo Virtanen via Wik= imedia-l <<a href=3D"mailto:[email protected]" target=3D"_= blank">[email protected]</a>> wrote:<br></div><blockquote = class=3D"gmail_quote" style=3D"margin:0px 0px 0px 0.8ex;border-left:1px sol= id rgb(204,204,204);padding-left:1ex"><div dir=3D"ltr">Hi,<div><br></div><d= iv>One note that hasn't been mentioned is that the future UI for consum= ing information will be "agentic," where the tool used will searc= h for and collect the latest information on the topics. This means systems = will prioritize content where the information source is described (i.e., re= ferences), as accuracy can be validated from there. So references are one o= f the strengths of Wikimedia services compared to almost all other sites on= the internet. This doesn't really solve the eyeball problem since the = content is still used externally, but it should be good for something.</div= ><div><br></div><div>Br,</div><div>-- =C2=A0Kimmo Virtanen, Zache</div></di= v><br><div class=3D"gmail_quote"><div dir=3D"ltr" class=3D"gmail_attr">On F= ri, Jul 10, 2026 at 3:14=E2=80=AFAM Steven Walling via Wikimedia-l <<a h= ref=3D"mailto:[email protected]" target=3D"_blank">wikimedia-= [email protected]</a>> wrote:<br></div><blockquote class=3D"gmail_qu= ote" style=3D"margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,20= 4);padding-left:1ex"><div><div><div dir=3D"auto">EU data provenance regulat= ions do not require foundation model providers=C2=A0to link to the constitu= ent sources of AI model knowledge. In fact the disclosure rules don=E2=80= =99t even apply to foundation models themselves yet, only services. And the= y=C2=A0only require disclosing=C2=A0that text or other media were generated= by AI (via the interface and metadata). It=E2=80=99s not going to help fix= brand awareness and loss in referral traffic, only transparency that a par= ticular piece of content is or is not AI generated.=C2=A0</div><div dir=3D"= auto"><br></div><div dir=3D"auto">Google already links to Wikipedia when it= is used as a source in search answers, and we=E2=80=99re still seeing a tr= affic decline. We shouldn=E2=80=99t wait to assume that EU regulations or w= alled gardens are going to save us from being disintermediated.=C2=A0</div>= <div dir=3D"auto"><br></div><div dir=3D"auto">The drop in enwiki traffic in= particular is likely indicative of a structural shift considering that in = just two years (2024-2026) we have gone from 33% of Americans using chatbot= s and AI summaries to 49% (<a href=3D"https://www.pewresearch.org/internet/= 2026/06/17/americans-and-ai-2026-chatbots-smart-devices-and-views-on-impact= /" style=3D"font-size:inherit" target=3D"_blank">https://www.pewresearch.or= g/internet/2026/06/17/americans-and-ai-2026-chatbots-smart-devices-and-view= s-on-impact/</a>)</div></div><div></div></div><div><div><div dir=3D"auto"><= br></div><div dir=3D"auto">Steven Walling =C2=A0</div><div><br><div class= =3D"gmail_quote"><div dir=3D"ltr" class=3D"gmail_attr">On Thu, Jul 9, 2026 = at 7:39=E2=80=AFAM Ilario Valdelli via Wikimedia-l <<a href=3D"mailto:wi= [email protected]" target=3D"_blank">[email protected]= a.org</a>> wrote:<br></div><blockquote class=3D"gmail_quote" style=3D"ma= rgin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,204);padding-left:= 1ex"><div dir=3D"ltr"> <p>James, thank you for grounding this with real numbers rather than impres= sions =E2=80=94 the Similarweb figure and the cross-language health content= analysis are exactly the kind of evidence this thread needs, and they'= re worth taking as the starting point.</p> <p>That said, I don't think there's much left to gain from debating= what should have been done differently. What happened, happened =E2=80=94 = the past doesn't come back, and no amount of hindsight changes the traj= ectory from here.</p><p>What matters more now is the immediate ahead of us,= and looking at it with a different mindset: not only as a problem, but as = something that might open an opportunity =E2=80=94 because very often what = looks like a threat to us is somebody else's opportunity, and figuring = out which side of that split we're on matters more than assigning blame= for the past.</p> <p>A few things, connected, that point in that direction (even not a comple= te picture). AI infrastructure spending is running above $1 trillion global= ly this year, with investors increasingly nervous about the return on it. [1] =C2=A0At the same time, open-weight models that run locally =E2=80=94 large= ly out of China, but not only =E2=80=94 are now within a few points of fron= tier benchmarks at a fraction of the cost.[2] Regulation is starting to req= uire actual, checkable data provenance rather than declared compliance (EU = AI Act for instance). And large parts of the web are moving toward walling = off AI crawlers and charging for metered access by default.[3]</p><p>Put to= gether, I think James's numbers might not just describe a decline =E2= =80=94 they might be the leading edge of a market starting to separate &quo= t;content that's cheap to grab" from "content whose origin ca= n be verified," and pricing them very differently. If that's right= , it matters most exactly where James's data points: health content is = where the cost of being wrong is highest, and where verifiable sourcing sho= uld be worth the most, not the least.<br><br></p><p>kind regards<br><br></p= ><p>Ilario</p> [1] <a href=3D"https://about.bnef.com/insights/data-centers/ai-data-center-= build-advances-at-full-speed-five-things-to-know/" target=3D"_blank">https:= //about.bnef.com/insights/data-centers/ai-data-center-build-advances-at-ful= l-speed-five-things-to-know/<br> [2] </a><a href=3D"https://computingforgeeks.com/open-source-llm-comparison= /" target=3D"_blank">https://computingforgeeks.com/open-source-llm-comparis= on/</a><a href=3D"https://about.bnef.com/insights/data-centers/ai-data-cent= er-build-advances-at-full-speed-five-things-to-know/" target=3D"_blank"><br= >[3=C2=A0</a><a href=3D"https://techcrunch.com/2026/07/01/cloudflares-new-p= olicy-pushes-ai-companies-to-pay-for-publishers-content/" target=3D"_blank"= >https://techcrunch.com/2026/07/01/cloudflares-new-policy-pushes-ai-compani= es-to-pay-for-publishers-content/</a> <a href=3D"https://about.bnef.com/insights/data-centers/ai-data-center-buil= d-advances-at-full-speed-five-things-to-know/" target=3D"_blank"><br></a></= div><br><div class=3D"gmail_quote"><div dir=3D"ltr" class=3D"gmail_attr">On= Thu, Jul 9, 2026 at 10:39=E2=80=AFAM James Heilman via Wikimedia-l <<a = href=3D"mailto:[email protected]" target=3D"_blank">wikimedia= [email protected]</a>> wrote:<br></div><blockquote class=3D"gmail_q= uote" style=3D"margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,2= 04);padding-left:1ex"><div dir=3D"ltr">The question regarding what percent = of our traffic comes from search? Similarweb says about 80%, so basically w= e could lose another 80% of our current traffic.<div><br></div><div><a href= =3D"https://www.similarweb.com/website/wikipedia.org/#traffic-sources" targ= et=3D"_blank">https://www.similarweb.com/website/wikipedia.org/#traffic-sou= rces</a></div><div><br></div><div>Is the fall in traffic=C2=A0happening=C2= =A0in just big languages? No it is happening=C2=A0in many languages of Wiki= pedia, at least for health content, There were some exceptions like Persian= and Chinese that has seen a small degree of growth</div><div><br></div><di= v><a href=3D"https://github.com/nethahussain/Pageviews-in-Medicine/blob/mai= n/analysis/covid_analysis_output.txt" target=3D"_blank">https://github.com/= nethahussain/Pageviews-in-Medicine/blob/main/analysis/covid_analysis_output= .txt</a></div><div><br></div><div>J</div><div><br></div><div><br></div></di= v><br><div class=3D"gmail_quote"><div dir=3D"ltr" class=3D"gmail_attr">On T= hu, Jul 9, 2026 at 10:18=E2=80=AFAM Yaroslav Blanter via Wikimedia-l <<a= href=3D"mailto:[email protected]" target=3D"_blank">wikimedi= [email protected]</a>> wrote:<br></div><blockquote class=3D"gmail_= quote" style=3D"margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,= 204);padding-left:1ex"><div dir=3D"ltr"><div>I do not think Google Zero wil= l be (is) experienced by anyone except for us as a problem.</div><div><br><= /div><div>Sure, the current AI search is not perfect, but it will be much b= etter on a horizon of months. It is unfortunate that the end users take the= results uncritically rather than checking them clicking on the source link= s, but it is what it is. May be this culture would change, but this timesca= le is way way longer than the time to improve the AI search quality.</div><= div><br></div><div>Except for obvious financial implications (which are ver= y important though) it looks like Wikipedia will be mainly the base for tra= ining AI. It is ok, in real life most people do not read encyclopaedias. It= is important to be the training base as well, but we should also realize t= hat if this is our role then some priorities must be shifted. For example, = AI do not care whether the article looks nice or not, they do not care abou= t usability. They probably do not care about categories and many other thin= gs we spent years trying to make them perfect. They do care about content t= hough.</div><div><br></div><div>On the other hand, there are clearly things= AI can not do, which were already mentioned here. They can not read offlin= e material, and much of the paywall material. They can not produce pictures= out of nothing - which means Commons might have a very different role from= what it has now. It might even become the flagship project (unlikely thoug= h with the current Commons community). But all these things require attenti= on, and many of them will be resisted by the community in the first place.<= /div><div><br></div><div>Best</div><div>Yaroslav</div></div><br><div class= =3D"gmail_quote"><div dir=3D"ltr" class=3D"gmail_attr">On Thu, Jul 9, 2026 = at 9:33=E2=80=AFAM Anders Wennersten via Wikimedia-l <<a href=3D"mailto:= [email protected]" target=3D"_blank">[email protected]= dia.org</a>> wrote:<br></div><blockquote class=3D"gmail_quote" style=3D"= margin:0px 0px 0px 0.8ex;border-left:1px solid rgb(204,204,204);padding-lef= t:1ex"><u></u> =20 =20 =20 <div> <p>I agree we ought to analyze better our situation, before we run to conclusions and discuss remedies</p> <p>Swwp has seen a decrease in traffic like others but in June we have seen an increase=C2=A0 even if we include only=C2=A0 accesses fr= om mobiles (at least for June)</p> <p><a href=3D"https://stats.wikimedia.org/#/sv.wikipedia.org/reading/to= tal-page-views/normal%7Cbar%7C2-year%7C(agent)~user%7Cmonthly" target=3D"_b= lank">https://stats.wikimedia.org/#/sv.wikipedia.org/reading/total-page-vie= ws/normal|bar|2-year|(agent)~user|monthly</a></p> <p>What we have seen more clearly though is that accesses of the most read articles per day in decreasing.</p> <p>We have also more subjectively from media, and social media seen a growing skepticism toward AI-generated results and an increase in the trust of Wikipedia results=C2=A0</p> <p>Our general conclusions this far are</p> <p>*We are doing well in our core encyclopedic articles (like of administrative divisions within a country) , but less well in newslike articles (which the internet readers asks more frequently, but where newswebsites always been stronger). And we should concentrate our efforts where we are strong</p> <p>*We are in a late stage in our general product life cycle and must accept this. We will never have the increase in editors etc like we hade 15 yeas ago, but must do what we can=C2=A0 do thrive in = a this mode. For us - less angry internal argument, partially done by avoiding articles of infected subjects like Israel-Palestine</p> <p>And for Google Zero. I believe it is them who has a problem not us. Early on, and still, all new PC user were forced into Microsoft Edge and Bing=C2=A0 which lead us to Firefox and Google. Google zero as I see will lead to an exodus fr=C3=A5n Google, there a= re many other search engines that works fine</p> <p>Wikipedia is great</p> <p>Anders</p> <p><br> </p> <p><br> </p> <p><br> </p> <div>Den 2026-07-09 kl. 08:35, skrev Kimmo Virtanen via Wikimedia-l:<br> </div> <blockquote type=3D"cite"> =20 <div dir=3D"ltr">Hi, <div><br> </div> <blockquote class=3D"gmail_quote" style=3D"margin:0px 0px 0px 0.8ex= ;border-left:1px solid rgb(204,204,204);padding-left:1ex"><font style=3D"co= lor:rgb(19,79,92)">Secondly, I'd love to see initiative outside of enwiki. If you look at all the ~1000 Wikimedia projects, almost all of them are seeing an increase in traffic ; only a few big old wikipedias are seeing=C2=A0a decrease (which are also the ones with the most traffic,=C2=A0hence why it's mo= re visible but it obfuscate at the big picture)</font></blockquote= > <div><br> </div> <div>Based on stats total pageviews of human users of all wikis are dropping</div> <div>-<span>=C2=A0</span><a href=3D"https://stats.wikimedia.org/#/a= ll-projects/reading/total-page-views/normal%7Cbar%7Call%7C(agent)~user%7Cmo= nthly" target=3D"_blank">https://stats.wikimedia.org/#/all-projects/reading= /total-page-views/normal|bar|all|(agent)~user|monthly</a>=C2=A0</div> <div><br> </div> <div>Br,</div> <div>-- Kimmo Virtanen, Zache</div> </div> <br> <div class=3D"gmail_quote"> <div dir=3D"ltr" class=3D"gmail_attr">On Thu, Jul 9, 2026 at 9:13= =E2=80=AFAM Nicolas VIGNERON via Wikimedia-l <<a href=3D"mailto:wikimedia-= [email protected]" target=3D"_blank">[email protected]</a= >> wrote:<br> </div> <blockquote class=3D"gmail_quote" style=3D"margin:0px 0px 0px 0.8ex= ;border-left:1px solid rgb(204,204,204);padding-left:1ex"> <div dir=3D"ltr"> <div>Hi y'all,</div> <div><br> </div> <div>First could someone remind me how much traffic comes from Google (I have a vague memory from last year that this is already very low - maybe 10 or 20 % - and that LLMs are already=C2=A0bringing more traffic to Wikipedia, if true we essentially are at Google Zero already).</div> <div><br> </div> <div>Secondly, I'd love to see initiative outside of enwiki= . If you look at all the ~1000 Wikimedia projects, almost all of them are seeing an increase in traffic ; only a few big old wikipedias are seeing=C2=A0a decrease (which are also the ones with the most traffic,=C2=A0hence why it's more visible but it obfuscate at the big picture).</div> <div>I think we should start by looking at and learning from the "successful" projects instead of focusing on th= e declining ones. For instance, Wikisources always have been badly to not-at-all referenced by Google and yet there is a strong increase in pageviews recently.</div> <div><br> </div> <div>Cheers,</div> <div>Nicolas</div> </div> <br> <div class=3D"gmail_quote"> <div dir=3D"ltr" class=3D"gmail_attr">Le=C2=A0jeu. 9 juil. 2026 =C3=A0=C2=A003:38, Michael Snow via Wikimedia-l <<a href= =3D"mailto:[email protected]" target=3D"_blank">wikimedia-l@l= ists.wikimedia.org</a>> a =C3=A9crit=C2=A0:<br> </div> <blockquote class=3D"gmail_quote" style=3D"margin:0px 0px 0px 0= .8ex;border-left:1px solid rgb(204,204,204);padding-left:1ex">On 7/8/2026 12:52 PM, Luis Villa via Wikimedia-l wrote:<br> > - Scale of impact is important, but it isn=E2=80=99t everything. Sometimes <br> > we=E2=80=99ll have to build things without knowing if th= ey=E2=80=99ll scale, or even <br> > perhaps knowing that they won=E2=80=99t scale (eg Depths= of Wikipedia is one <br> > of the best community-builders we have even though it has =E2=80=9Conly=E2=80=9D a few <br> > million followers). =E2=80=9CThat=E2=80=99s good but it = won=E2=80=99t scale to enwiki=E2=80=9D can <br> > never be allowed to be a blocker for anyone. If the experiment is <br> > actually great, then we=E2=80=99ll figure out a way to g= et it onto enwiki. Or <br> > not! That shouldn=E2=80=99t stop people.<br> <br> At this point, no single initiative (whether community, chapter, or <br> WMF-led) will have an inherent capacity to scale to enwiki. To do so <br> would require corporate-style resources with a corresponding top-down <br> mandate for implementation, and risk (rightly) triggering resistance to <br> the point of launching a true durable fork, for once. Instead, the best <br> approach would be to find ideas that are good enough to propagate, <br> encourage them, and when they have propagated enough, they will scale <br> with relatively little intervention needed.<br> <br> --Michael Snow<br> <br> _______________________________________________<br> Wikimedia-l mailing list -- <a href=3D"mailto:wikimedia-l@lis= ts.wikimedia.org" target=3D"_blank">[email protected]</a>, guidelines at: <a href=3D"https://meta.wikimedia.org/wiki/Mai= ling_lists/Guidelines" rel=3D"noreferrer" target=3D"_blank">https://meta.wi= kimedia.org/wiki/Mailing_lists/Guidelines</a> and <a href=3D"https://meta.wikimedia.org/wiki/Wikimedia-l" r= el=3D"noreferrer" target=3D"_blank">https://meta.wikimedia.org/wiki/Wikimed= ia-l</a><br> Public archives at <a href=3D"https://lists.wikimedia.org/hyp= erkitty/list/[email protected]/message/6EQOFSG34E3BC6FIYL55HY= BTQBAW4XFN/" rel=3D"noreferrer" target=3D"_blank">https://lists.wikimedia.o= rg/hyperkitty/list/[email 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target=3D"_blank">https://lists.wikimedia.or= g/hyperkitty/list/[email protected]/message/W24PTVEX2A7YSR4YN= HIUQTCGMAIMF2S3/</a> To unsubscribe send an email to <a href=3D"mailto:[email protected]= ikimedia.org" style=3D"font-family:monospace" target=3D"_blank">wikimedia-l= [email protected]</a></pre> </blockquote> </div> _______________________________________________<br> Wikimedia-l mailing list -- <a href=3D"mailto:[email protected]= rg" target=3D"_blank">[email protected]</a>, guidelines at: <= a href=3D"https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines" rel=3D"= noreferrer" target=3D"_blank">https://meta.wikimedia.org/wiki/Mailing_lists= /Guidelines</a> and <a href=3D"https://meta.wikimedia.org/wiki/Wikimedia-l"= rel=3D"noreferrer" target=3D"_blank">https://meta.wikimedia.org/wiki/Wikim= edia-l</a><br> Public archives at <a href=3D"https://lists.wikimedia.org/hyperkitty/list/w= [email protected]/message/XEKWEBKCXK2V4B3M2JSVFF4E53CWOKI3/" r= el=3D"noreferrer" 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target=3D"_blank">https://lists.wikimedia.org/hyperkitty/= list/[email protected]/message/6N356SKKS2KZEDCV2PFC4GSCERTB7D= 3E/</a><br> To unsubscribe send an email to <a href=3D"mailto:[email protected]= ikimedia.org" target=3D"_blank">wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org</a></= blockquote></div><div><br clear=3D"all"></div><div><br></div><span class=3D= "gmail_signature_prefix">-- </span><br><div dir=3D"ltr" class=3D"gmail_sign= ature"><div dir=3D"ltr"><div><div dir=3D"ltr"><div dir=3D"ltr"><div dir=3D"= ltr">James Heilman<br>MD, CCFP-EM, Wikipedian</div></div></div></div></div>= </div> _______________________________________________<br> Wikimedia-l mailing list -- <a href=3D"mailto:[email protected]= rg" target=3D"_blank">[email protected]</a>, guidelines at: <= a href=3D"https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines" rel=3D"= noreferrer" target=3D"_blank">https://meta.wikimedia.org/wiki/Mailing_lists= /Guidelines</a> and <a href=3D"https://meta.wikimedia.org/wiki/Wikimedia-l"= rel=3D"noreferrer" target=3D"_blank">https://meta.wikimedia.org/wiki/Wikim= edia-l</a><br> Public archives at <a href=3D"https://lists.wikimedia.org/hyperkitty/list/w= [email protected]/message/WC6L3CIEKYWOXNR6FG343RJOX6YGTNRS/" r= el=3D"noreferrer" target=3D"_blank">https://lists.wikimedia.org/hyperkitty/= list/[email protected]/message/WC6L3CIEKYWOXNR6FG343RJOX6YGTN= RS/</a><br> To unsubscribe send an email to <a href=3D"mailto:[email protected]= ikimedia.org" target=3D"_blank">wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org</a></= blockquote></div><div><br clear=3D"all"></div><br><span class=3D"gmail_sign= ature_prefix">-- </span><br><div dir=3D"ltr" class=3D"gmail_signature"><div= dir=3D"ltr"><div><div dir=3D"ltr"><div><div><div><div><div><span><font sty= le=3D"color:rgb(136,136,136)">Ilario Valdelli</font></span></div><div><span= ><font style=3D"color:rgb(136,136,136)">Skype: valdelli<br></font></span></= div></div><span></span><span></span></div></div></div><span><font style=3D"= color:rgb(136,136,136)"> </font></span><div><div><div><div><div><span><font style=3D"color:rgb(136,1= 36,136)">Tel: <a value=3D"+41764821371">+41764821371</a><br><a href=3D"http= ://www.wikimedia.ch/" target=3D"_blank">http://www.wikimedia.ch</a></font><= /span></div></div></div></div></div></div></div></div></div> _______________________________________________<br> Wikimedia-l mailing list -- <a href=3D"mailto:[email protected]= rg" target=3D"_blank">[email protected]</a>, guidelines at: <= a href=3D"https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines" rel=3D"= noreferrer" target=3D"_blank">https://meta.wikimedia.org/wiki/Mailing_lists= /Guidelines</a> and <a href=3D"https://meta.wikimedia.org/wiki/Wikimedia-l"= rel=3D"noreferrer" target=3D"_blank">https://meta.wikimedia.org/wiki/Wikim= edia-l</a><br> Public archives at <a href=3D"https://lists.wikimedia.org/hyperkitty/list/w= [email 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href=3D"https://lists.wikimedia.org/hyperkitty/list/w= [email protected]/message/MD26FXYLFU5BLAEFVCNLSHUNLPWE6QZZ/" r= el=3D"noreferrer" target=3D"_blank">https://lists.wikimedia.org/hyperkitty/= list/[email protected]/message/MD26FXYLFU5BLAEFVCNLSHUNLPWE6Q= ZZ/</a><br> To unsubscribe send an email to <a href=3D"mailto:[email protected]= ikimedia.org" target=3D"_blank">wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org</a></= blockquote></div><div><br clear=3D"all"></div><div><br></div><span class=3D= "gmail_signature_prefix">-- </span><br><div dir=3D"ltr" class=3D"gmail_sign= ature"><div dir=3D"ltr"><div><div dir=3D"ltr"><div dir=3D"ltr"><div dir=3D"= ltr">James Heilman<br>MD, CCFP-EM, Wikipedian</div></div></div></div></div>= </div> --0000000000008cb374065643d2e5-- --===============8028236065329892772== Content-Type: text/plain; charset="us-ascii" MIME-Version: 1.0 Content-Transfer-Encoding: 7bit Content-Disposition: inline _______________________________________________ Wikimedia-l mailing list -- [email protected], guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/wiki/Wikimedia-l Public archives at https://lists.wikimedia.org/hyperkitty/list/[email protected]/message/GVWMWSAXUQTD6XP3PFAVPSMH3AWJMWMD/ To unsubscribe send an email to wikimedia-l-leave-RusutVdil2icGmH+5r0DM0B+6BGkLq7r@public.gmane.org --===============8028236065329892772==--