Re: marketing a perl class

[email protected]
Newsgroups perl.trainers
Message-ID <[email protected]>
I haven't taught an open enrollment class in a while but honestly
I just don't WANT to charge more than $1500 a head for 5 days.
Unless you blow all the money that comes in on the room and equipment,
which is possible to do but only if you have no common sense that
$15,000 a week is too much to pay for anything smaller than an
island in the Bahamas, there is plenty of the green stuff to go
around.  And then when you quote a rate like $1500 with a "name"
instructor, you don't have to go doing those corporate lock-in deals
at "half" of the "regular" $2400/week rate (for a class taught by a
nobody) to (a) drum up business and (b) scare off the individual
attendees who generate all the excess paperwork.

Oh, darn, I think I got tricked into talking about an area of 
business where I have a little latent cynicism.  Anyway I guess the
list knows how I feel now.

  -joseph

On 20 Mar, Elaine -HFB- Ashton wrote:
> Joseph N. Hall [[email protected]] quoth:
> *>>
> *>$999 for a 2-day class of 50 is reasonable, I GUESS, but anything
> *>larger than 20 pretty much rules out serious individual student-teacher
> *>face time.  Seems like being lectured to for 2 days should be cheaper
> *>than that, but people pay $2500 to go to 5 day lab classes taught by
> *>people who don't know their material, so there would seem to be no
> *>shortage of potential takers from the money perspective.
> 
> The SunEd catalogue has a number of 2-day courses, the most expensive I
> could find was $895 and Sun also offers dicounts for groups and regular
> corporate customers. They also offer 3 5-day Perl courses on a regular
> basis at the rate of $1900 each. 
> 
> The market in Boston is a little more competitive.
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