Re: Disable autoplay and infinite scroll or risk massive fines, EU tells Meta
Rich <[email protected]>
| Newsgroups | comp.misc |
|---|---|
| Organization | A noiseless patient Spider |
| Message-ID | <[email protected]> |
Nuno Silva <[email protected]> wrote: > On 2026-07-12, Rich wrote: > >> Sylvia Else <[email protected]> wrote: >> >>> Auto-play has always seemed to me to be a fraud on their advertisers. >>> And it seems to keep being turned back on. >>> >>> They can be showing advertisements, and charging for them, when there's >>> no one there to watch them. >> >> That's the entire point. They get to charge the advertiser for an >> "ad-view". >> >> For some reason the advertisters do not seem to recognize (or care) >> about the grift. >> >> Of course, the browsers could solve the auto-play problem overnight by >> disabling all auto-play. But since the largest majority browser is >> written and distributed by an advertising company, that is not likely >> to happen. > > I think the chief problem might have been how at the same time the > implementation also allows for playback to be controlled by > Javascript. So a least a few browsers offer a way to disable autoplay, > yet content might still play anyway? Old style pop-up ads also were "controlled by javascript" (it was JS that even allowed them to be a thing in the first place). And every browser eventually blocked them all. If the browser makers actually wanted to block auto-play, then auto-play would no longer exist. The advertising company Doubleclick (most call them Google now) is more interested in selling adverts., so of course Chrome will never implement a true auto-play block.