Re: SugarCRM?

Helge Hess escreveu:

> On 4. Jan 2005, at 23:08 Uhr, Adam Tauno Williams wrote:
>
>> Honestly something like SugarCRM seems odd to me;  a company already has
>> databases, directories, and gobs of data - an application needs to be
>> able to use THAT data to learn about customers, otherwise you just
>> created yet-another database you need to shove data into.
>
>
> Exactly.
>
> So if OGo already contains the same CRM functionality and just lacks a 
> proper interface theme which puts the $$$ value of the contact at the 
> top of the page instead of hiding it in some tab, we would serve two 
> purposes, groupware and CRM, with just one application.
>
> This is actually something I'm looking for, an analysis like:
> - the OGo project viewer actually is the same like the opportunity 
> viewer, just:
>   - put the $$$ extra attribute on the top
>   - rename the label from "project" to "opportunity"
>   - rename the label "associated companies" to "accounts"
>
> On the other side one could just take SugarCRM pages and rewrite them 
> as OGo templates. Seems to be something like 10 or 15 pages showing 
> some tableviews, not more.
>
> *Unless* of course SugarCRM indeed provides much more than what I saw.
>
> Greets,
>   Helge

I think Ogo has the ground for a very good set of intelligence-flow 
management applications, which the simplest is groupware. I foresee CRM 
and Project Management as 2 other natural extensions of OGo.

I don't see however that just revamping the OGo skins will lead us to 
CRM or PM. There is more to do IMHO.

We can start by implementing project templates. A sales cycle has many, 
many activities and information gathering that has to be done again and 
again on every new sales opportunity. My personnal experience on CRM is 
that a sales cycle has tens of tasks, gathers same buch of documents 
each time, and requires lots and lots of information to pour in, to be 
very effective. Futhermore, all this info is to be gathered to feed the 
latest business intelligence gizmo brought/bought by your boss. Bosses 
like it "kiss": red equals bad, blue equals good.

Then we also need a workflow engine. This is necessary if your sales 
cycle or project management has a team of people with roles to play. 
(Roles and function are different entities).

Regards
Olivier
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