Re: cigarette pack warnings

Those packages are destined to appeal to teens. What I wouldn't have
given for a gross-out t-shirt featuring sick and rotting lungs when I
was in my teens. I might have even taken up smoking to get one.

When are they going to learn?

Tori

On Wed, Jun 22, 2011 at 4:19 PM, Rob Waller
<[email protected]> wrote:
> I imagine these days most smokers know cigarettes kill you... eventually.=
 But when you're young 'eventually' is a long long way off, along with the =
need for a pension.
>
> There was a brand called 'Death Cigarettes' marketed in the UK in the 90s=
. I remember hearing about it but not actually seeing it. According to a Wi=
kipedia entry on it, their slogan was 'The Grim Reaper Don't Come Cheaper'.
>
> Rob Waller
>
>
>
> On 22 Jun 2011, at 09:58, Deborah Taylor-Pearce wrote:
>
>> Cafe,
>>
>> We've discussed anti-smoking information campaigns before, and now,
>> right on the heels of our latest discussion of health information
>> campaigns, come two more stories about another "nudge" campaign being
>> launched in the U.S.:
>>
>> "New Cigarette Warning Labels Pack More Visual Punch"
>> (originally aired Tuesday, 21 June 2011 on the _PBS NewsHour_)
>> http://www.pbs.org/newshour/rundown/2011/06/new-cigarette-warnings-unvei=
led.html
>>
>> and
>>
>> "What's an ugly photo worth?"
>> (originally aired Tuesday, 21 June 2011 on _Marketplace_)
>> http://marketplace.publicradio.org/display/web/2011/06/21/pm-whats-an-ug=
ly-photo-worth/
>>
>> Apparently,
>>
>> =A0 =A0 =A0 "When the images appear next year, the U.S. will fall into
>> =A0 =A0 =A0 line with 41 other countries and World Health Organization
>> =A0 =A0 =A0 guidelines. Dr. Adriana Blanco of the WHO says images are
>> =A0 =A0 =A0 proven more likely than text to nudge people into quitting --
>> =A0 =A0 =A0 partly by grossing out your friends and family."
>>
>> And: the new ugly packaging is supposed to turn off the youth market.
>>
>> But enough to make them quit smoking?
>>
>> Or does it all just become the new noise, that we learn to ignore?
>>
>> (Perhaps the warning message should be set in a disfluent type like
>> Hattenschweiler? ;-)
>>
>> Deborah
>> _____
>>
>> Deborah Taylor-Pearce
>> [email protected]
>> ___________________________________________________________________
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