Convincing Clients to Pay for Usability

[email protected] (Jakob Nielsen) Mon, 19 May 2003 07:50:00 -0700

Newsgroups	gmane.comp.web.alertbox
Message-ID	<SPARKLIST-7313542-2651907-2003.05.19-07.50.00--gcwa-alertbox#[email protected]>

Jakob Nielsen's Alertbox for May 19 is now online at:
   http://www.useit.com/alertbox/20030519.html

Summary:
Professionally run design agencies user test their designs to increase the
value they deliver to their clients. The challenge is getting clients to
understand the benefits of a solid development methodology.

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Announcing our biggest conference ever:

User Experience 2003
   > Chicago, September 21-25
   > London, October 6-10

28 tutorials on all aspects of user experience.

Don Norman will present the results of two years of work on the sequel to
"The Design of Everyday Things." The new book will be published in January
2004, but Don will have completed all the research by September so that it
can be presented at the conference.

More info and full program:	
   http://www.nngroup.com/events