When Search Engines Become Answer Engines

[email protected] (Jakob Nielsen) Mon, 16 Aug 2004 09:31:30 -0700
Newsgroups gmane.comp.web.alertbox
Message-ID <SPARKLIST-7313542-3169060-2004.08.16-09.31.32--gcwa-alertbox#[email protected]>
Jakob Nielsen's Alertbox for August 16 is now online at:
   http://www.useit.com/alertbox/20040816.html

Summary:
The website is becoming a less prominent locus of experience as people use
search engines to bring up answers to their current questions. How can
sites cope with masses of freeloaders?

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