Evangelizing Usability - Changing Strategies

Jakob Nielsen's Alertbox for March 28 is now online at:
   http://www.useit.com/alertbox/20050328.html

Summary:
The evangelism strategies that help a usability group get established
in a company are different from the ones needed to create a full-fledged
usability culture.

------------

Usability Week 2005

   > New York City, April 18-23
   > Stockholm, Sweden, May 9-13
   > London, U.K., May 16-21
   > San Francisco, June 20-25

Deadline to save 10% on Stockholm registration: next Friday, April 8

In-depth training:
   > 3-day Intensive Camp: Usability in Practice
   > 2-day Immersion: Tog on Interaction Design

Intranet track: 
  > Intranet Usability 1: the basics that everybody should know
  > Intranet Usability 2: all new research from testing new intranets
  > Intranet Case Studies: learn from the world's best intranet teams

Specialized 1-day tutorials:
  > Fundamental Guidelines for Web Usability
  > Presenting Company Information on Corporate Websites 
  > E-Mail Newsletter Usability

More info and full program:	
   http://www.nngroup.com/events