Re: Some stats on plone documentation usage

Tom Kapanka <[email protected]> Fri, 16 Mar 2012 09:50:58 -0700
Newsgroups gmane.comp.web.zope.plone.documentation,gmane.comp.web.zope.plone.devel,gmane.comp.web.zope.plone.user
Message-ID <[email protected]>
To me, this is another argument for keeping our documentation "local"; we have access to analytics.  Not sure if we can get stats from other areas like RTD.  I can be corrected though.

--

~Spanky

On Mar 15, 2012, at 3:55 PM, Jon Stahl wrote:

> Since we have a bit a conversation starting about Plone documentation,
> I though it would be helpful and interesting to share some stats from
> Plone.org's Google Analytics account about what people are looking for
> and finding w/r/t Plone.org documentation.  (If anyone has interesting
> stats on our various externally-hosted docs, e.g. RTD, I'd love to get
> them or get access to them.)
> 
> First, some toplines:
> 
> Our docs section got about 500k visits in the past year originating
> with a search (the vast majority of searches from Google, no surprise
> there.)  We also had about 85k searches on plone.org, excluding
> searches originating in the Products section.  So, while it is true
> that most of people "search plone.org via Google" we are still seeing
> a substantial fraction of search usage happening internally.  So I
> think it is important that we continue to invest in making plone.org
> searching as good as it can be.
> 
> I also think it is interesting to look at the most commonly used
> search terms and landing pages.    I looked at three things:
> 
> 1) Top 100 Documentation pages reached via external (Google) searches
> 2) Top 100 Google Search terms landing on plone.org
> 3) Top 100 searches performed on plone.org (excluding searches
> starting in /products)
> 
> Data dump below, but here's some interpretation:
> 
> - Wow, looks like we've SEO-optimized for "xxx," let's slap some ads
> up there. ;-)
> - lots of interest in ldap, windows, webdav, active directory.
> - Also seeing strong interest in diazo, dexterity other core components
> - Common features like blogs, forums, handling PDFS, calendars, facebook, rss
> - Lots of KB articles in our Top 100, this could be because we've
> moved lots of our official manual content off-site.
> 
> Anyway, I hope this provides some useful food for thought for
> documentation authors, editors and developers.
> 
> cheers,
> jon
> 
> 
> 1) Top 100 Documentation pages reached via external (Google) searches
> 
> Landing Page	Visits
> /documentation/glossary/xxx	20,224
> /documentation	10,320
> /documentation/kb/webdav	7,364
> /documentation/kb/plone-apache/virtualhost	6,885
> /documentation/kb/ldap-in-windows	6,517
> /documentation/kb/using-pdb	6,278
> /documentation/manual/plone-community-developer-documentation/serving/http-request-and-response	3,786
> /documentation/phc_topic_area?topic=Users,+Authentication,+and+Permissions	3,602
> /documentation/kb/single-sign-on-with-active-directory	3,322
> /documentation/kb/internet-explorer-invisible-text	3,290
> /documentation/kb/installing-a-plone-buildout-on-ubuntu	3,235
> /documentation/manual/developer-manual/indexing-and-searching/querying-the-catalog	3,227
> /documentation/kb/changing-the-admin-password	3,131
> /documentation/faq/on-windows-xp-i-get-no-python-installation-found-in-the-registry-when-installing-certain-products-1	3,083
> /documentation/kb/plone-apache/preface	3,035
> /documentation/kb/add-ons/installing	3,011
> /documentation/kb/backup-plone	2,995
> /documentation/kb/how-to-embed-content-flickr-youtube-or-myspace	2,947
> /documentation/kb/csv-files-display-browser-window-inline-excel	2,907
> /documentation/kb/using-z3c.form-forms-in-plone/tutorial-all-pages	2,859
> /documentation/manual/developer-manual/managing-projects-with-buildout/understanding-buildout.cfg	2,795
> /documentation/kb/customizing-main-template-viewlets/tutorial-all-pages	2,635
> /documentation/kb/using-jquery-to-write-dependent-comboboxes	2,580
> /documentation/kb/developing-plone-with-eclipse/setting-up-pythonpath-in-eclipse	2,572
> /documentation/manual/developer-manual/archetypes/fields/widgets-reference	2,548
> /documentation/manual/developer-manual/archetypes/fields/fields-reference	2,500
> /documentation/movies/	2,484
> /documentation/manual/plone-4-user-manual/referencemanual-all-pages	2,308
> /documentation/manual/plone-4-user-manual/introduction/plone-user-accounts	2,212
> /documentation/manual/developer-manual/managing-projects-with-buildout	2,204
> /documentation/kb/plone-with-apache	2,188
> /products/dexterity/documentation/manual/developer-manual/referencemanual-all-pages	2,148
> /documentation/error/attribute-flock	2,132
> /documentation/manual/plone-4-user-manual	2,132
> /documentation/error/importerror-no-module-named-implpython	2,092
> /documentation/kb/singlesignonwindowsdomains	2,068
> /documentation/manual/upgrade-guide	1,933
> /documentation/error/ie500error	1,893
> /documentation/kb/plone-behind-varnish-using-pound-for-ssl	1,845
> /products/dexterity/documentation/manual/developer-manual	1,845
> /documentation/topic/Configuration+and+Set-Up	1,837
> /documentation/manual/developer-manual/managing-projects-with-buildout/creating-a-buildout-for-your-project	1,813
> /documentation/faq/where-can-i-host-my-plone-site	1,797
> /documentation/kb/addiconsortextwithlinks	1,749
> /documentation/kb/i18n-for-developers	1,749
> /products/tinymce/documentation/manual/tinymce-user-manual/referencemanual-all-pages	1,733
> /documentation/kb/use-paster	1,725
> /documentation/faq/what-is-a-cms	1,661
> /documentation/kb/setup-from-source	1,661
> /documentation/kb/backup-and-recover-data-fs-in-linux	1,653
> /documentation/kb/plone-on-debian-etch	1,605
> /documentation/kb/redirect-to-a-url-or-default-view	1,605
> /documentation/kb/archgenxml-getting-started/relationships	1,597
> /documentation/manual/theme-reference	1,597
> /documentation/error/ioerror-decoder-jpeg-not-available	1,565
> /documentation/kb/secure-login-without-plain-text-passwords	1,565
> /documentation/manual/plone-community-developer-documentation/searching-and-indexing/query	1,549
> /documentation/kb	1,541
> /documentation/kb/change-the-logo-in-plone-3	1,517
> /documentation/kb/using-buildout-on-windows	1,517
> /documentation/kb/ask-for-help	1,501
> /documentation/kb/enable-full-text-indexing-of-word-documents-and-pdfs-in-plone-3-0-gnu-linux	1,453
> /documentation/kb/multiple-plone-sites-per-zope-instance-using-separate-data-fs-files-for-each-one	1,373
> /documentation/manual/upgrade-guide/version/upgrading-plone-3-x-to-4.0/updating-add-on-products-for-plone-4.0/no-more-global-definitions-in-templates	1,365
> /documentation/kb/plone-apache	1,357
> /documentation/manual/developer-manual	1,341
> /documentation/books	1,325
> /documentation/kb/customizing-main-template-viewlets/overriding-a-viewlet	1,325
> /documentation/kb/developing-plone-with-eclipse/creating-eclipse-project	1,317
> /documentation/error	1,301
> /documentation/kb/working-with-resourceregistries/tutorial-all-pages	1,301
> /documentation/manual/plone-community-developer-documentation/serving/traversing	1,301
> /documentation/manual/theme-reference/page/using-jquery-and-jquery-tools	1,286
> /documentation/error/nonetype-keys	1,278
> /documentation/kb/authenticating-with-active-directory	1,278
> /documentation/manual/theme-reference/quick-start/change-the-logo	1,278
> /documentation/manual/developer-manual/archetypes/referencemanual-all-pages	1,270
> /documentation/manual/installing-plone/referencemanual-all-pages	1,262
> /documentation/manual/theme-reference/buildingblocks/skin/templates/advanced-usage	1,262
> /documentation/kb/flickering-background-images-internet-explorer	1,254
> /documentation/kb/creating-a-content-type-for-plone-3-for-developers	1,246
> /documentation/kb/svn-import-to-plone-collective-unix	1,238
> /documentation/kb/handle-accented-characters-using-utf8-encoding-in-mysql	1,222
> /documentation/faq/how-do-i-restart-zope	1,214
> /documentation/kb/developing-plone-with-eclipse/creating-a-new-project-and-managing-your-project-with-subclipse	1,206
> /documentation/manual	1,198
> /documentation/kb/simple-soap-client-using-suds	1,190
> /documentation/manual/installing-plone/installation-quick-guide	1,166
> /documentation/manual/theme-reference/buildingblocks/skin/style-sheets/css/css-quick-start	1,166
> /documentation/kb/replacing-tabs-with-images	1,118
> /documentation/manual/developer-manual/archetypes	1,118
> /documentation/kb/changing-tabs	1,110
> /documentation/kb/collaboration-using-the-sharing-tab/creating-a-simple-intranet	1,086
> /documentation/kb/active-directory-authentication	1,078
> /documentation/manual/upgrade-guide/version/upgrading-plone-3-x-to-4.0/updating-add-on-products-for-plone-4.0/referencemanual-all-pages	1,078
> /documentation/manual/installing-plone/installing-on-linux-unix-bsd/debian-libraries	1,070
> /documentation/kb/apache-ssl	1,062
> /documentation/kb/enable-indexing-of-pdf-and-word-docs-with-windows-in-five-steps-occurs-three-minutes-without-problems	1,054
> /documentation/kb/using-macros-and-metal-in-plone-page-templates	1,046
> /documentation/kb/simple-etc-rc-d-init-d-script-for-zeocluster	1,030
> 
> 2) Top 100 Google Search terms landing on plone.org
> 
> Search Term	Total Unique Searches
> ldap	1,034
> diazo	984
> forum	946
> blog	896
> pdf	822
> dexterity	780
> facebook	763
> calendar	722
> ploneboard	687
> wiki	665
> video	659
> demo	617
> gallery	536
> theme	524
> collage	521
> rss	517
> buildout	512
> ploneformgen	508
> carousel	506
> twitter	504
> upgrade	492
> captcha	477
> mobile	449
> workflow	447
> portlet	444
> upload	430
> widget	402
> form	389
> google	371
> social	369
> menu	367
> newsletter	362
> editor	354
> chat	350
> redirect	350
> tinymce	346
> plone	341
> plomino	331
> themes	316
> active directory	313
> jquery	309
> navigation	307
> search	295
> flowplayer	281
> linguaplone	279
> zope	279
> survey	274
> image	271
> plone.app.theming	271
> apache	269
> PloneFormGen	268
> poi	268
> mail	267
> dropdown	265
> mysql	259
> kupu	255
> paster	255
> collective	254
> slideshow	253
> fckeditor	247
> ckeditor	246
> formgen	243
> zettwerk	242
> intranet	233
> portlets	230
> backup	229
> board	228
> hotfix	227
> cache	226
> webdav	226
> database	224
> migration	224
> xdv	223
> maps	222
> booking	221
> install	213
> logo	210
> news	208
> LDAP	207
> flash	200
> sql	197
> css	196
> plumi	195
> email	194
> photo	194
> shop	194
> python	193
> archetypes	192
> collections plone 3	188
> portlets in the content column	187
> language	185
> forms	183
> faq	180
> getpaid	176
> banner	175
> discussion	170
> Ploneboard	167
> security	165
> tag	164
> raptus	163
> 
> 
> 3) Top 100 searches performed on plone.org (excluding searches
> starting in /products)
> 
> Search Term	Start Page	Total Unique Searches
> demo	/	224
> dexterity	/	174
> redirect	/documentation/kb/redirect-to-a-url-or-default-view	158
> portlets in the content column	/documentation/kb/changing-tabs	128
> upgrade	/documentation	123
> widget	/documentation/manual/developer-manual/archetypes/fields/widgets-reference	116
> .pid	(entrance)	108
> diazo	/	108
> default.cfg	(entrance)	97
> ldap	/	92
> diazo	(entrance)	90
> themes	/	89
> dexterity	/documentation	88
> buildout	/documentation	87
> facebook	/	79
> logo	/	79
> hotfix	/	78
> mobile	/	72
> calendar	/	71
> ploneformgen	/	70
> theme	/	69
> demo	/documentation	67
> forum	(entrance)	67
> upgrade	/	64
> wiki	/	64
> captcha	(entrance)	63
> workflow	/documentation	63
> carousel	/	60
> fckeditor	/	58
> portlets in the content column	(entrance)	58
> widget	(entrance)	57
> blog	/	56
> collections plone
> 3	/documentation/kb/enable-collection-indices-fields-for-searching-for-custom-types	56
> security	/	55
> video	/	55
> buildout	/	54
> redirect	(entrance)	54
> zope	/	54
> ldap	/documentation	53
> blog	(entrance)	52
> ldap	(entrance)	52
> tinymce	/	52
> migration	/documentation	51
> plomino	/	51
> ploneboard	/	50
> deco	/	49
> collage	/	48
> plone.app.theming	/	48
> rss	/	46
> workflow	/	46
> install	/documentation	45
> paster	/documentation/manual/plone-community-developer-documentation/views/browserviews	45
> pdf	(entrance)	44
> pdf	/	44
> apache	/	43
> forum	/	42
> products	/	42
> using frames in plone	(entrance)	42
> intranet	/	41
> xdv	/	41
> jquery	/	40
> python	/	40
> backup	/documentation	39
> collage	(entrance)	39
> migration	/	39
> plone	/	39
> workflow	(entrance)	39
> apache	(entrance)	38
> gallery	/	38
> generate pdf file	(entrance)	38
> portlet	/	38
> dexterity	(entrance)	37
> getpaid	(entrance)	37
> mysql	/	37
> calendar	(entrance)	36
> navigation	(entrance)	36
> apache	/documentation	35
> newsletter	/	35
> PloneFormGen	/	35
> twitter	/	34
> test	/	33
> webdav	/	33
> collections plone
> 3	/documentation/manual/theme-reference/buildingblocks/components/viewletsandportlets	32
> ploneboard	(entrance)	32
> theme	(entrance)	32
> buildout	(entrance)	31
> flowplayer	/	31
> linguaplone	/	31
> anchors	(entrance)	30
> captcha	/documentation/faq/how-can-i-test-which-version-of-plone-i-have-running	30
> conference	/	30
> diazo	/documentation	30
> google	/	30
> nginx	/	30
> raptus	/	30
> wiki	(entrance)	30
> backup	/	29
> twitter	(entrance)	29
> paster	/documentation	28
> portlets	/	28
> ---
> Jon Stahl
> MPA Candidate, Evans School of Public Affairs
> University of Washington
> http://jstahl.org
> 206.226.0818
> 
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