Re: Re: Paul Krugman holds forth on the future of publishing

"joseph harris" <[email protected]>
Newsgroups gmane.culture.literature.ebook-community
Message-ID <015d01c8c8b1$16ca4360$0301a8c0@looperman9>
From: "mybebook"
.........
> We came up with some options:
> - An ebook only literature price of, let's say $10.000, to 
> stimulate
> writing and let the reading community decide the winner?
>
> - Pre-install new work on the BeBook, as a way of author 
> promotion?
> (Which could be done in several ways: author gets a fixed 
> amount from
> every BeBook we sell, containing his/her work. Or simply by a 
> pre-
> publication or first few chapters)
>
> - Should we be active on a 'publisher' level, and support 
> through
> promotional activities?
>
> In short : we'd like to stimulate new talent, in a way that's
> beneficial for all parties.
>
> If any of you have suggestions, they're very welcome. You're 
> the
> experts.
>
> Peter Zieleman
> BeBook - www.mybebook.com
> peter-bnbf9FiuI6RWk0Htik3J/[email protected]

Peter,

This was still in front of me when I came back to the computer 
and I had some more thoughts.

Are you already publishers?    Do you know what it entails, what 
it would cost and how to meet that cost?

Does it serve your primary purpose?   If so how?

If you want to nurture talent what time, energy and funds have 
you to do it?   Does it serve your primary purpose, if so how? 
What does it take to nurture talent?

Spend a bit of time on advertising and copywriting learning. 
This looks like a good product that might tempt even a grump like 
me to check out dedicated readers.    What you are proud of is 
irrelevant;  what do prospective buyers want to know?    What do 
they want in an ereader?   And make it big, make it readable, and 
show.   You've got a second or two to grab their attention.

Check also that you know the best keywords to use.

It may be that rather than charge for the first loaded content 
you could run competitions to choose a 'giveaway' for which you 
pay the author a fee relevant to the net royalty and so nurture, 
load content and have something with the ereader in one customer 
temptation.   You could change the author and/or book on a 
pre-determined frequency, monthly perhaps.

Hope this helps.

Joseph Harris 


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