Re: Water tight opt-in (yet another FUSSP)

"Neil Schwartzman" <[email protected]> 11 Jan 2014 16:38:04 -0500
Newsgroups gmane.ietf.asrg
Message-ID <[email protected]>
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Neil Schwartzman
Executive Director
Coalition Against Unsolicited Commercial Email
http://cauce.org
Tel : (303) 800-6345
Twitter : @cauce




On Jan 11, 2014, at 3:13 PM, Richard Clayton <[email protected]> =
wrote:

> -----BEGIN PGP SIGNED MESSAGE-----
> Hash: SHA1
>=20
> In message <[email protected]>, Barry Shein
> <[email protected]> writes
>=20
>> I don't even know if there'd be general agreement that signing up for
>> (e.g., doing business with seems to be signing up) ads from a
>> generally-agreed-to-be-legitimate-company, opting out later, but =
still
>> receiving ads is "spam"
>=20
> it's not permitted to keep on sending under the EU directive
>=20
> it's not permitted to keep on sending under CAN-SPAM
>=20
> it's not permitted to keep on sending under the Canadian statute
>=20
> how much "general agreement" do you want ?


On Jan 11, 2014, at 2:14 PM, Barry Shein <[email protected]> wrote:

> Companies are still only beginning to discover email as a potential,
> almost zero cost, marketing tool,=20

Barry, that statement might have been true 15 years ago. I don=92t mean =
this as a personal slight, but many of the suppositions I=92ve seen on =
this thread and others of late not reflect the current email ecosystem =
so much as that of the late 1990s.

I=92ll make some statements here, debate, disagree as you wish

HISTORICAL
The problem of botnet spam hitting recipient mailboxes has been solved, =
or at least remediated to the point that it is pretty much a non-issue.

CURRENT
Affiliate spam is a problem. the follow-the-money r=E9gime of Canada=92s =
Anti-Spam Legislation will have a very chilling effect on such programs. =
DirecTV will be held accountable for spam sent in their name; at =
$10,000,000 per email. Problem solved.

Account-take over (tickling tiny amounts of spam out over illicit =
accounts and accounts with compromised credentials)=20
Still a problem=20

Spam from legitimate companies
As noted before CANSPAM, the EU Privacy Directive and CASL cover this =
well, CASL gives enforcement agencies the tools, and the threat to use =
them. FYI, I am conducting a statistical study to see the effect of the =
law for the Canadian Government.

Phishing/Spear Phishing
Big problem

Mobile Spam
Huge in Asia/Africa, we=92ve only seen the leading edge of it in North =
America. The spam is about to hit the fan bigtime.

FUTURE
Social media spam
Big problem now, will become a huge problem over the next three years

IPv6 mail
John says it is a thing, Richard says it isn=92t.

I think it is a thing and will become a huge thing as developing nations =
decide they don=92t want to grovel for IPv4 IP space.

I personally believe we will go to an all-whitelist world, wherein most =
IPv6 space will be in deny ACL tables.

Bottom line for me? If you want to be talking about anything at all =
forward thinking - social, mobile, and IPv6. Everything else has the =
benefit of almost 20 years work on it, and is well fixed, or at least =
fixed to as best a point as we can hope to do (yes, of course both =
spammers and spam filter makers will innovate).


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after-white-space;"><div><br =
class=3D"Apple-interchange-newline"><br></div><div>Neil =
Schwartzman</div><div>Executive Director</div><div>Coalition Against =
Unsolicited Commercial Email</div><div><a =
href=3D"http://cauce.org">http://cauce.org</a></div><div>Tel : (303) =
800-6345</div></div><div>Twitter : @cauce</div><div><br></div></div><br =
class=3D"Apple-interchange-newline" style=3D"color: rgb(0, 0, 0); =
font-family: Helvetica; font-size: 12px; font-style: normal; =
font-variant: normal; font-weight: normal; letter-spacing: normal; =
line-height: normal; orphans: auto; text-align: start; text-indent: 0px; =
text-transform: none; white-space: normal; widows: auto; word-spacing: =
0px; -webkit-text-stroke-width: 0px;"><br =
class=3D"Apple-interchange-newline"></div>
</div>
<br><div><div>On Jan 11, 2014, at 3:13 PM, Richard Clayton &lt;<a =
href=3D"mailto:[email protected]">[email protected]</a>&gt; =
wrote:</div><br class=3D"Apple-interchange-newline"><blockquote =
type=3D"cite">-----BEGIN PGP SIGNED MESSAGE-----<br>Hash: SHA1<br><br>In =
message &lt;<a =
href=3D"mailto:[email protected]">21201.38927.375000=
[email protected]</a>&gt;, Barry Shein<br>&lt;<a =
href=3D"mailto:[email protected]">[email protected]</a>&gt; =
writes<br><br><blockquote type=3D"cite">I don't even know if there'd be =
general agreement that signing up for<br>(e.g., doing business with =
seems to be signing up) ads from =
a<br>generally-agreed-to-be-legitimate-company, opting out later, but =
still<br>receiving ads is "spam"<br></blockquote><br>it's not permitted =
to keep on sending under the EU directive<br><br>it's not permitted to =
keep on sending under CAN-SPAM<br><br>it's not permitted to keep on =
sending under the Canadian statute<br><br>how much "general agreement" =
do you want ?<br></blockquote><div><br></div><div><br></div><div>On Jan =
11, 2014, at 2:14 PM, Barry Shein &lt;<a =
href=3D"mailto:[email protected]">[email protected]</a>&gt; =
wrote:<br><div><br class=3D"Apple-interchange-newline"><blockquote =
type=3D"cite">Companies are still only beginning to discover email as a =
potential,<br>almost zero cost, marketing =
tool,&nbsp;</blockquote></div><br><div>Barry, that statement might have =
been true 15 years ago. I don=92t mean this as a personal slight, but =
many of the suppositions I=92ve seen on this thread and others of late =
not reflect the current email ecosystem so much as that of the late =
1990s.</div><div><br></div><div>I=92ll make some statements here, =
debate, disagree as you =
wish</div><div><br></div><div>HISTORICAL</div><div>The problem of botnet =
spam hitting recipient mailboxes has been solved, or at least remediated =
to the point that it is pretty much a =
non-issue.</div><div><br></div><div>CURRENT</div><div>Affiliate spam is =
a problem. the follow-the-money r=E9gime of Canada=92s Anti-Spam =
Legislation will have a very chilling effect on such programs. DirecTV =
will be held accountable for spam sent in their name; at $10,000,000 per =
email. Problem solved.</div><div><br></div><div>Account-take over =
(tickling tiny amounts of spam out over illicit accounts and accounts =
with compromised credentials)&nbsp;</div><div>Still a =
problem&nbsp;</div><div><br></div><div>Spam from legitimate =
companies</div><div>As noted before CANSPAM, the EU Privacy Directive =
and CASL cover this well, CASL gives enforcement agencies the tools, and =
the threat to use them. FYI, I am conducting a statistical study to see =
the effect of the law for the Canadian =
Government.</div><div><br></div><div>Phishing/Spear =
Phishing</div><div>Big problem</div><div><br></div><div>Mobile =
Spam</div><div>Huge in Asia/Africa, we=92ve only seen the leading edge =
of it in North America. The spam is about to hit the fan =
bigtime.</div></div></div><br><div>FUTURE</div><div>Social media =
spam</div><div>Big problem now, will become a huge problem over the next =
three years</div><div><br></div><div>IPv6 mail</div><div>John says it is =
a thing, Richard says it isn=92t.</div><div><br></div><div>I think it is =
a thing and will become a huge thing as developing nations decide they =
don=92t want to grovel for IPv4 IP space.</div><div><br></div><div>I =
personally believe we will go to an all-whitelist world, wherein most =
IPv6 space will be in deny ACL tables.</div><div><br></div><div>Bottom =
line for me? If you want to be talking about anything at all forward =
thinking - social, mobile, and IPv6. Everything else has the benefit of =
almost 20 years work on it, and is well fixed, or at least fixed to as =
best a point as we can hope to do (yes, of course both spammers and spam =
filter makers will innovate).</div><div><br></div></body></html>=

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