Awk to extract contact and put into pipe delimited file

Got another curly one for the script experts amongst us...

I need to extract contact details from emails that are sent in plain
text formatted thus:

Sender's IP Address =3D 203.465.229.57
------------------------------------------------------------------
 to : =3D [email protected]
------------------------------------------------------------------
 Name : =3D christina tamagotchi
------------------------------------------------------------------
 Business : =3D
------------------------------------------------------------------
 PostalAddress : =3D 50 carrot road
------------------------------------------------------------------
 Suburb : =3D land of oz=20
------------------------------------------------------------------
 Postcode : =3D 3167
------------------------------------------------------------------
 State : =3D OZ
------------------------------------------------------------------
 Telephone : =3D
------------------------------------------------------------------
 Mobile : =3D 0412345565
------------------------------------------------------------------
 Email : =3D [email protected]
------------------------------------------------------------------
 OptIn : =3D checkbox
------------------------------------------------------------------
 Submit : =3D Submit=20



Now I did an awk script like this called maillist.awk:
BEGIN { FS =3D " :"; RS =3D "--------------------------------------" }

/^Name/ {
nam =3D ($2)
}

/^Business/ {
bus =3D ($2)
}

/^PostalAddress/ {
post =3D ($2)
}

/^Suburb/ {
suburb =3D ($2)
}

/^Postcode/ {
postc =3D ($2)
}

/^State/ {
state =3D ($2)
}

/^Telephone/ {
tel =3D ($2)
}

/^Mobile/ {
mob =3D ($2)
}

/^Email/ {
mail =3D ($2)
print nam "|" bus "|" post "|" suburb "|" postc "|" state "|" tel "|"
mob "|" mail
}


But it doesn't print anything into the output file.  Why would that be?
I'm guessing that it is something to do with the formatting of the
original text.  Any ideas?



        Regards Geoff=20