Re: ROI links

Joshua Seiden <[email protected]> Fri, 4 Apr 2003 11:03:34 -0500

Newsgroups	gmane.comp.web.ucd
Organization	36 Partners
Message-ID	<000201c2fac3$bfadcb80$0301000a@joshlaptop>

Fascinating. Thank you Michael.

For those (like me) who'd never heard of this approach, here are some
links:

http://www.balancedscorecard.org/

http://www.balancedscorecard.org/basics/index.html


JS
> -----Original Message-----
> From: User-centred design, user interface design, web design, 
> HCI and usability [mailto:[email protected]] On Behalf 
> Of Michael Andrews
> Sent: Thursday, April 03, 2003 5:26 PM
> To: [email protected]
> Subject: Re: ROI links
> 
> 
> I'm not convinced ROI is an especially valid metric, even if 
> it does resonate owing to it's popularity.

[snip

> I'm more inspired by the emergence of the "Balanced 
> Scorecard" as an approach to measuring business benefits and 

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