Re: Zope3 name

> Hmm.  That's a characterization i often connect with the worst kind of
> advertising/marketing missteps.  I don't think or mean to say that
> anyone here had the intention to be misleading, but i think it would
> be.  

What is your view about OS9 - OSX, or Windows 98 -> ME?  Do you think they
confuse users?

> And i think it's a sign that the appearance (name) is being
> given, just a tad, too much consideration - exceeding consideration
> for, and losing touch with, the basic technical reality.

<rant>

That is really unconstructive.  I could just as easily accuse you of losing
touch with a basic reality of the non-technical variety. 

This list is to discuss the non-technical aspects of the migration, including
community PR, documentation, etc.  Naming is a small but relevant part of the
bigger picture.  Have you noticed that a lot of the Zope public is getting
uneasy and confused about Zope3?  Do you care about this?  The unease has
nothing to do with technical reality, and everything to do with appearance /
presentation.  What do you suggest, just keep on saying the same things about
Zope 3x in the hope that people will eventually get it?  Something is going
wrong  with the presentation here, and I will do my best to come up with some
solutions.

Little things like names matter.  That's why companies spend millions on
rebranding themselves.  It's not because they are dupes.  It is because, done
properly, it can add real value.

There is a feeling amongst techies that marketing is in some way dishonest. 
That is emphatically not what is being proposed here.  We are trying to work
through ways of communicating the situation in such a way that it will be
understood.

Finally, it's not like we're trying to stage some kind of coup.  If you're not
interested in contributing to the renaming issue, ignore it.  You will get your
chance to vote on it later on.

</rant>

seb




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