Re: Lose the name...

I'd suggest using the company name (w/Slim) as a prefix and 
follow with a descriptive product name rather than trying
to combine them. (E.g., Microsoft Windows, Lotus Notes...)

I offer:
    Slim Devices AudioPipe
    Slim Devices Mp3Pipe
    Slim Devices EtherAudio

(tm's, spaces and hyphens up to you and your lawyers...)

mike

--- In [email protected], Sean Adams <sadams@w...> wrote:
> 
> > Love the players, *hate* the name.  Has all the classic problems: 
hard to
> > read, hard to type, confusing to pronounce, doesn't really convey 
any useful
> > information...
> 
> I agree with you. Obviously, the "SliMP3" name was supposed ot be a 
clever
> play on words, but it didn't really work. I'll cc slimp3-users to 
see if
> anyone else has ideas.
> 
> The "mp3" part of "SliMP3" certainly makes it:
>   - funny looking
>   - hard to pronounce
>   - limited to the MP3 codec
> 
> However, those simple three characters have such enormous 
recoginition
> that I couldn't resist making it part of the product name. For 
example,
> would you have the slightest clue what an "Audiotron" does, just 
 from the
> name? I'll admit it sounds cool, but it could be absolutely 
anything audio
> related. At least SliMP3 gives you some idea.
> 
> The least drastic change I can think of would be to go with "Slim 
MP3". I
> don't think this name is ideal, by any means, but at least it 
retains the
> existing recognition of the SliMP3.
> 
> I think it was a mistake not to go with "Slim MP3" in the first
> place.
> 
> > ...no sex appeal.  How good is being "slim"?  I keep reading it as
> > "simp3" which is sort of like "wimp".  Another problem is that if 
you
> > are successful, you'll probably outgrow the name.
> 
> I am pretty happy with "Slim Devices", despite the fact that it's a 
little
> bit phalically-self-denegrating. Bill seems to have done okay with
> "Microsoft".  :)
> 
> We haven't really developed the word "Slim" as our whole marketing
> concept, but that was the original intent. "Slim" defines the 
extreme of
> thin computing - products which really leverage the power of other
> machines on the Internet to provide them with their brains, storage,
> higher-level comm protocols, etc.  It's also an obvious and unique 
aspect
> of the SliMP3's physical appearance. This wouldn't necessarily be 
true of
> future products, but it's a good tie-in to have whenever it's 
possible.
> 
> > You might make invisible devices, nano devices, virtual devices, 
no
> > device at all devices.  Danny Hillis once told me that the name
> > "Thinking Machines" was chosen because it represented an 
unreachable
> > goal.  Contrast something like "GigaByte Disks".
> 
> Thinking Machines is a great name.
> 
> > Why not use a name that's more like a stereo component name?  
Here are some
> > (bad?) ideas:
> >
> >     Audio/Digital
> >     Adams   (Lots of high end audio has names like this)
> 
> I like my name just fine, but for some reason, naming the 
product/company
> after myself just didn't appeal to me. I agree with you though 
names like
> "McIntosh" and "Bang and Olufsen" have worked really well, and 
there's
> definitely something "high-endish" about using the founder's name.
> 
> >     Silicon Audio   (Well, Silicon Graphics eventually grew out 
of this, but
> >                      it worked at first, could use SAI as a 
nickname.)
> 
> I'm sure that's taken, and we don't want to limit ourselves to 
audio, by
> any means. Still, that's a good name per se.
> 
> >     Omega Audio     (Omega is the last one you'll want...)
> 
> Almost anything greek/latin makes for a good product name, even if 
you
> just make up words and stick "us" and "um"  on the end...
> 
> "Slim Phonicus" (or something)
> "Slimabo, Slimabas, Slimabat..." (j/k)
> 
> >     Audio Solutions
> 
> eh.
> 
> > You have to distinguish the product name from company name.
> 
> I'm not so sure. You can tie the product name to the company name in
> varying degrees. eg:
> 
> Just make sure they sound good together, even if you normally only 
refer
> to the product name:
> 
> Sun Sparc, Apple Macintosh
> 
> Always prefix the company name to the official product name:
> 
> DisneyWorld, DisneyLand, DisneyTV, Disney Magazine, etc
> 
> Or, tightly integrate part of the company name with the product 
name:
> 
> Big Mac, Egg McMuffin, McNuggets, etc
> 
> > I'm running out
> > of ideas, but if I have any good ones, I'll send them along.
> >
> >     M-Player
> >     Connected Deck
> >     MP3 Deck            (Like a tape deck?)
> >     Digital Deck
> >     Digital 1
> >     Alpha
> >     X1
> >
> > You get the idea.
> 
> I'm still partial to doing something with a Slim prefix.
> 
> Sean


------------------------ Yahoo! Groups Sponsor ---------------------~-->
Sponsored by VeriSign - The Value of Trust
Secure all your Web servers now - with a proven 5-part
strategy. The FREE Server Security Guide shows you how.
http://us.click.yahoo.com/iWSNbC/VdiDAA/yigFAA/rIp0lB/TM
---------------------------------------------------------------------~->

To unsubscribe from this group, send an email to:
[email protected]

 

Your use of Yahoo! Groups is subject to http://docs.yahoo.com/info/terms/